Overview
The Marketing Specialist (Field & Content Execution) is responsible for executing local marketing initiatives, coordinating events, capturing content, and supporting day‑to‑day marketing operations. This role is highly hands‑on and ideal for someone who enjoys both creative work (photo/video/content) and operational execution (events, coordination, materials). You will work closely with our Marketing team to bring campaigns to life and support our sales team by ensuring marketing runs smoothly at the local level.
Core Responsibilities
Events & Shows Coordination
Coordinate logistics for local events (registration, materials, utilities, scheduling)
Prepare and organize booth materials (flyers, signage, displays, QR codes, merchandise)
Assist with event setup and breakdown
Support on‑site execution as needed
Content Creation & Field Capture
Capture photos and videos of installations, team activity, and events
Edit basic content using tools like Canva or mobile editing apps
Organize and deliver content to the marketing team for use across channels
Help maintain a consistent flow of fresh, local content
Strategic Partnership Support
Create and distribute partner materials (flyers, packets, collateral, swag)
Assist with onboarding new partners and sharing marketing assets
Maintain tracking documents and support partnership‑related campaigns
Marketing Operations & Coordination
Coordinate printing and distribution of marketing materials (flyers, door hangers, brochures, etc.)
Manage inventory of marketing materials and supplies
Assist with local campaigns such as direct mail, sponsorships, and promotions
Support donation tracking and community engagement initiatives
Digital & Social Media Support
Assist with digital campaign production through web and CRM
Assist with preparing and scheduling posts across platforms (Facebook, Instagram, etc.)
Monitor comments/messages and flag for follow‑up as needed
Social listening and monitoring
Support local engagement and brand consistency
Qualifications
3–5 years of experience in marketing, event coordination, or content creation
Strong organizational and execution skills with attention to detail
Experience with Canva or similar design tools
Photo and video capture/editing skills (smartphone‑level acceptable with a strong eye)
Comfortable working both in the office and in the field (local events & job sites)
Strong communication skills and ability to coordinate with multiple team members
Self‑starter who can manage tasks independently and follow through
Aligned with our core values: Integrity, Progress, Professionalism
Preferred Qualifications (Bonus)
Experience in home services, construction, or local business marketing
Familiarity with CRM tools (ServiceTitan, Hubspot, or similar)
Experience supporting sales teams or field marketing efforts
Compensation
$55,000 - $65,000 yearly
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Marketing Specialist
Yutka Fence, Kenosha, WI, United States
Salary min: $55,000.00
Salary max: $65,000.00