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Marketing Specialist

WRCB Local 3 News, Chattanooga, TN, United States


Position Overview
Sarkes Tarzian is seeking an entry‑level digital and broadcast Marketing Specialist. The role involves selling digital marketing and broadcast radio solutions to businesses, generating revenue to meet budgetary requirements, and building a book of business for potential commission‑based earnings.

Duties and Responsibilities

Sales and service to new local business accounts.

Responsible for orderly flow of information with advertisers, agencies, and stations.

Responsible for obtaining the largest percentage of buys possible.

Make presentations to advertisers and agencies including preparation of station and market research.

Bring in new local direct (no agency) and agency accounts.

Complete timely paperwork (orders, avails, client correspondence). Communicate daily with traffic, production, and sales management to expedite client needs.

Participate in station training and conduct independent studies to integrate information.

Keep current with market through monitoring and study of competitive media. Report to management on market and account status as required.

Generate revenue to meet the station and marketing specialist’s budgetary requirements.

Build a book of business that leads to personal commissions, with the goal of transitioning to a 100% commission‑based model after one year.

Requirements and Qualifications

Bachelor’s degree in marketing, advertising or related field preferred, but not required.

Must maintain a professional appearance and manner.

Must be able to market and sell digital marketing and broadcast radio solutions to businesses.

Excellent oral and written communication; strong public speaking skills.

Able to direct/contain all elements of negotiation.

Must have a valid driver’s license and reliable transportation.

Be willing to learn the art of digital advertising, marketing, and sales.

College graduates who majored in Communications or Business are encouraged to apply.

How to Apply
Submit your resume and/or application to

ecollins@sarkestarzian.com .

Equal Opportunity Statement
Sarkes Tarzian, Inc. is an equal opportunity employer.

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