Marketing Operations Coordinator

Job Description
MISSION

Ensure Sterling's marketing vision is translated into clear plans and executed cleanly across email, social, video, and digital channels, without requiring constant director oversight.

OUTCOMES

1. Marketing content is published accurately, on-brand, and on schedule

What success looks like

Copy written by leadership is formatted, QA'd, and distributed correctly
Emails, blogs, and social posts go out when planned
Errors are rare and caught before launch
Measurable

95%+ of scheduled content publishes on time
Near-zero broken links, formatting issues, or incorrect assets
Minimal rework requested by Directors
2. Social content is planned, scheduled, and tracked

What success looks like

A clear view exists of what has gone out and what's coming next
Posts are scheduled consistently across platforms
Performance is monitored and summarized
Measurable

Rolling social calendar maintained
Weekly or monthly performance snapshot provided
No gaps or duplicate posts
3. Video shoots are prepared and supported effectively

What success looks like

Loose ideas are turned into clear shot lists
Required assets, locations, gear, and people are identified ahead of time
Shoots run smoothly with minimal scrambling
Measurable

Shot lists prepared before each shoot
Fewer last-minute questions or missing items
Video team receives usable direction and assets
4. Creative execution is coordinated across the team

What success looks like

Simple graphics are produced from templates in Canva
Higher-level creative needs are routed to the right team members
Feedback is communicated clearly and efficiently
Measurable

Canva assets follow templates and brand guidelines
Creative hand-offs are clean and timely
Fewer back-and-forth revisions due to unclear direction
5. Marketing assets are organized and easy to find

What success looks like

Non-video assets are stored logically and consistently
Naming conventions and folder structures are followed
Anyone can locate what they need without asking
Measurable

Assets stored in correct locations
No duplicated or lost files
Clean hand-offs between marketing contributors
6. Director visibility is maintained without micromanagement

What success looks like

You always know what's in progress, blocked, or completed
Questions are raised early, not at the deadline
The machine runs without constant check-ins
Brand guidelines and voice are consistently and effectively followed
Measurable

Regular status updates without chasing
Clear "ready for review" moments
Fewer last-minute emergencies

Requirements

COMPETENCIES

1. Vision Absorption

Quickly understands direction from verbal or written input and translates it into clear next steps.

2. Execution Coordination

Comfortable moving work between people, tools, and timelines without losing details.

3. Attention to Detail

Catches errors before launch; treats QA as part of the job, not an afterthought.

4. Structured Thinking

Naturally organizes ideas, assets, and workflows into systems others can follow.

5. Proactive Communication

Raises questions early, flags risks, and keeps leadership informed without noise.

NOT THIS ROLE

Strategy ownership
Brand representation and voice creation
Campaign ideation
Growth hacking
Benefits

Healthcare
STD/LTD
Paid Holidays
PTO & Bereavement Leave
401k Contributions