Senior Ad Sales Research Analyst
on-site @ Chicago, IL/New York City, NY/Los Angeles, CA
Contract duration: 7 to 12 months.
Senior Ad Sales Research Analyst Responsibilities:
- Analyze large datasets related to audience engagement, media ratings, and market trends.
- Develop clear, visually appealing reports and presentations to communicate complex insights.
- Measure campaign performance to enhance media planning and sales initiatives.
- Support the use of Nielsen’s proprietary tools and other analytics platforms to gather audience insights.
- Collaborate with internal teams to deliver actionable insights that drive revenue and client success.
Senior Ad Sales Research Analyst Qualifications:
- At least two years of experience in media, marketing, or data analytics within a media or publishing environment.
- Bachelor’s degree in Marketing, Statistics, Data Science, or a related field.
- Proficiency in Excel and PowerPoint at an advanced level.
- Strong ability to interpret data, identify key trends, and develop strategic recommendations.
- Capable of crafting narratives that connect insights with business outcomes and eager to learn new tools and platforms proactively.