Marketing and Enrollment Content Creator

Position Title:

Marketing and Enrollment Content Creator

Employment Type:

Hourly Non-Exempt

Location:

Bemidji, MN

Work Schedule:

Monday – Friday, with some weekend and evening work as needed. Hours: 8:00 – 4:30.

Job Summary
The Marketing & Enrollment Content Creator is responsible for developing strategic, compelling content to drive awareness, engagement, and enrollment for Concordia Language Villages programs. This role blends storytelling, digital marketing, and recruitment strategy to attract youth, families, educators, and institutional partners.

Responsibilities

Develop and execute a content strategy aligned with enrollment goals and campaign priorities.

Produce high‑quality content for social media, email, video, blogs, and featured stories.

Ensure messaging reflects CLV’s mission, global education focus, and audience needs.

Create conversion‑focused content for recruitment campaigns targeting youth, family, adult, and institutional programs and audiences.

Measure and optimize content for lead generation and conversion.

Manage email marketing platform execution and segmentation.

Support SEO strategy through keyword‑informed content development.

Support photo/video content gathering at program sites.

Track and report on content performance metrics.

Use data insights to refine messaging and improve conversion rates.

Assist the CLV Site Director on site during busy transition days as needed.

Qualifications
Minimum Qualifications:

Associate’s or Bachelor’s degree, or two years of relevant work experience.

Strong understanding of marketing strategy.

Proven experience in content creation across various media platforms.

Exceptional collaboration skills with a commitment to teamwork and customer service.

Hands‑on experience with email marketing tools and techniques.

Ability to manage multiple projects in a fast‑paced environment.

Capability to provide and receive constructive feedback.

Experience capturing and editing video and photography for digital, social media, web and print channels preferred.

Preferred Qualifications:

Demonstrated experience in developing and executing marketing plans and strategies.

Benefits and Salary

Health Insurance

Health Savings Account

Flexible Spending Account

Vision Insurance

Dental Insurance

Preventative Chiropractic Program

Retirement Plan

Long‑Term Disability Insurance (full‑time only)

Life Insurance (full‑time only)

13 Paid holidays including the time off between Christmas and New Year’s

MN Paid Family and Medical Leave

Up to 100% tuition with discounts and scholarships for yourself and dependents at Concordia College and Concordia Language Villages

Up to 50% tuition discount for dependents with Oak Grove Lutheran Schools

Up to 100% tuition discounts for dependents with participating partners: CIC‑TEP, ELCA schools, and Tuition Exchange Inc.

Extras: access to athletic facilities, library, fitness classes, athletic events, theatre events, purchase dining on campus, free MATbus rides

Salary: $38,500.00 – $46,350.00 USD hourly wage

Equal Opportunity Employer
Concordia College does not discriminate against any employee or applicant for employment on the basis of race, color, creed, sex, religion, national origin, age, veteran status, disability, genetic information, sexual orientation, gender identity, marital status, familial status, public assistance status, membership or activity in a local human rights commission, or any other legally protected status. The College is committed to providing equal opportunity in employment and fostering an inclusive and respectful environment for all. Reasonable accommodations are available to qualified individuals with disabilities throughout the recruitment process.

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