THE ROLE
We're hiring a full-time SEO Specialist on a hybrid basis split between our Saint Johns, FL office and remote. You'll need to be in or willing to relocate to the Jacksonville area.
You'll manage our entire SEO division owning technical SEO, on-page and off-page strategy, AI SEO and GEO strategy, long-tail strategy, content writing, guest posting, link building, LinkedIn outreach, reporting and measurement, and client communication.
You'll start with 3 client accounts and grow into a portfolio of 8 to 10 over your first 60 days. You'll report to our Project Manager and our COO, but the SEO practice is yours to run.
KEY RESPONSIBILITIES
Technical SEO: Run comprehensive site audits and prioritize fixes by impact: site speed, Core Web Vitals, schema, indexation, redirects, canonicalization, mobile usability. Diagnose with Google Search Console, Screaming Frog, and PageSpeed Insights.
On-Page SEO: Architect content that ranks. Keyword research, search intent mapping, topic clusters, pillar pages, schema, internal linking, and content depth. Build topical authority across longevity and health verticals.
Off-Page SEO: Run quality backlink campaigns through outreach, digital PR, and partnerships. No PBNs. No spam. Real links from real sites with real audiences. Track DR, referring domains, and link velocity tied to ranking and traffic outcomes.
AI SEO and GEO: Lead our practice in optimizing for AI-powered search: ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Build and improve AI workflows using Claude that scale our output and quality. This is the future of SEO, and you're going to help us own it.
Long-Tail Strategy: Build content programs that capture qualified, high-intent traffic our competitors miss. The long tail is where small businesses outrank giants — and you know how to execute on it.
Content Writing: Write or oversee SEO-optimized content that ranks and converts. Blog posts, service pages, landing pages, location pages, and pillar content. You can write yourself when needed, brief writers when you can't, and edit ruthlessly either way. Every piece is tied to a keyword strategy and a measurable outcome.
Guest Posting & Backlinks: Build and execute guest posting campaigns that earn high-DR backlinks from reputable health, wellness, and longevity publications. Pitch editors, write contributor-quality drafts, and turn placements into long-term partnerships. No PBNs. No spam. Real placements on real sites with real audiences.
Client Communication: Lead monthly strategy calls, deliver reports, and serve as the primary day-to-day contact for your portfolio. Translate technical work into language clients act on.
Reporting and Measurement: Track everything. Clients should always know exactly what's working, why, and what's next.
QUALIFICATIONS
SEO Technical Stack (Required): Google Search Console, Ahrefs and/or Semrush, Screaming Frog, GA4 • daily fluency
On-page SEO: keyword research, content optimization, internal linking, topic clustering
Off-page SEO: proven backlink experience through outreach and digital PR
Long-tail strategy: you understand that 1,000 long-tail rankings beat one head term
Technical SEO: site speed, schema, Core Web Vitals, indexation, redirects, canonicalization
WordPress: comfortable with HTML and CSS edits
AI and Tools (Required): Claude (claude.ai) proficiency • daily use, with examples to show
AI SEO experience: you understand how AI search engines crawl, evaluate, and surface content
Data fluency: you live in spreadsheets and dashboards and turn numbers into stories
LinkedIn outreach: you know how to write messages that get responses
Skills and Approach (Required): Client-facing experience • comfortable leading calls and delivering hard truths
Self-directed and accountable
SALARY AND GROWTH
SEO Specialist starts at $52,000 per year. You'll lead our SEO practice from day one. Compensation grows alongside the practice you build.
Start with 3 client accounts while learning our systems
Within 60 days, grow into a full portfolio of 8 to 10 accounts
Performance graded on client retention, satisfaction, traffic growth, ranking improvements, and outreach results
MAKE SURE YOU'RE COMFORTABLE WITH...
Hybrid work in the Saint Johns, FL area
Client-facing responsibility • you're the primary contact for your accounts
AI-forward culture • everyone here uses Claude daily
Data-driven decisions • if you don't like measuring, this isn't your role
Outreach work • writing messages, building relationships, asking for things
60-day trial period • don't leave a comfortable job unless you're confident
Camera on for all virtual meetings
OUR VALUES
Truth: No jargon, no spin, no hiding behind metrics. If something isn't working, we say so.
Health: We serve human health and live what we preach.
Abundance: We operate from a worldview of more, not less. There's enough opportunity, growth, and success to go around.
Community: We're stronger together. We invest in our team, our clients, and the communities we serve.
Pursuit of Clarity: Plain language, clear deliverables, real reporting.
Spark of Creativity: The best solutions aren't in playbooks. We test, experiment, and try what others won't.
Spirit of Disruption: We work with founders challenging the status quo. Question everything. Push back. Make it better.
TO APPLY
Send the following to hello@mindshiftstudios.com with the subject line "I actually read the instructions."
Resume in PDF format named: Lastname.Firstname.SEO-Specialist.pdf
About you • brief description of your SEO experience, client-facing experience, and why you'd be a great fit
Show us two pieces of real work:
One Claude or AI SEO workflow you actually use ("I use it for research" doesn't count)
One data-driven SEO decision • screenshots, dashboards, or a walkthrough
Pick ONE of our values (any of the eight) and tell us what it means to you and how you've lived it
A 2-minute Loom intro • who you are, what excites you about SEO, why MindShift caught your eye
Location confirmation • you're in the Jacksonville area or willing to relocate
Interview readiness • confirm you'll be ready to present your AI workflows, data work, and outreach examples live
ONE LAST THING
We know this is a lot. That's intentional.
Most agencies are looking for warm bodies to fill seats. We're looking for the person who's been waiting for a role like this • someone who reads this posting and thinks, "Finally."
If that's you, follow the instructions. Show us your work. The right person doesn't need convincing.
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WANTED! The World's Most Strategic SEO Specialist | Jacksonville, FL
MindShift Studios, Jacksonville, FL, United States
Salary: 60.000 - 80.000
Job type: Full Time