Social Media Intern

Social Media Intern
Student Rochester, NY, US

8 days ago Requisition ID: 2001

Social Media Marketing Intern
Unpaid. Earn academic credit if required by educational institution

Non‑Exempt Part‑Time (10–20 hours per week, flexible)

Job Summary
Are you somebody who is driven by improving the lives of others? Would you like to make an impact in a well‑run nonprofit in the greater Rochester area? If so, this could be the perfect opportunity for you! Join an organization that has been helping adults, youth and their families in our region for over 80 years. This organization is full of dedicated team members with a long history of working tirelessly to make a positive impact in our community.

Under the general direction of the Director of Agency Advancement, Villa of Hope is seeking a creative, motivated Social Media & Marketing Intern to support the agency’s marketing and communications efforts. The intern will assist with social media content creation, digital marketing initiatives, and storytelling to help elevate awareness of Villa of Hope’s mission, programs, and impact in the community. This role provides hands‑on experience in nonprofit marketing while contributing directly to mission‑driven work.

This position, a pivotal part of the organization’s overall strategy, will be responsible for carrying out all responsibilities with fidelity and accountability to the Agency’s Mission, Vision, and Values in conjunction with the Sanctuary Commitments.

Essential Functions

Assist with planning, creating, and scheduling content for Villa of Hope’s social media platforms (e.g., Instagram, Facebook, LinkedIn)

Draft captions, short‑form copy, and basic graphics consistent with brand voice and guidelines

Support campaign development for events, programs, and fundraising initiatives

Monitor social media engagement and assist with basic analytics and reporting

Capture photos and short videos at events or programs (as appropriate and approved)

Assist with website updates, email communications, and other marketing projects

Collaborate with program staff to highlight success stories and impact narratives

Perform other marketing and communications tasks as assigned

Other duties as assigned by the Director of Agency Advancement

Qualifications

Required

Currently enrolled in or recently graduated from a program in Marketing, Communications, Public Relations, Media, or a related field

Strong written communication skills

Familiarity with major social media platforms

Interest in nonprofit work, community engagement, and storytelling

Ability to manage multiple tasks and meet deadlines

Excellent interpersonal skills and ability to communicate professionally with a diverse group of volunteers, staff and donors

Preferred

Experience with social media scheduling tools (e.g., Hootsuite, Meta Business Suite)

Basic graphic design or video editing skills (Canva, Adobe, etc.)

Photography or short‑form video experience

Understanding of nonprofit or human services environments

Physical Demands

Prolonged periods of sitting and working at a computer

Frequent use of hands and fingers to operate a computer, camera, or other office equipment

Ability to communicate effectively in person, by phone, and through digital platforms

Occasionally required to stand, walk, bend, or lift lightweight materials (up to 10 lbs.)

May be required to attend events or program activities, including light setup or breakdown

Occasional nights and weekends

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions

Travel

A driver’s license or valid transportation arrangements required; mileage reimbursement provided in accordance with agency policy (if applicable)

Occasional local travel within Monroe County or surrounding areas may be required

Travel may include attending agency events, programs, or community outreach activities

No overnight travel is expected

Competencies

Demonstrate a strong interest in and commitment to the Sanctuary Model

Leading Self

Character and Courage (Integrity and Trust)

Customer Focus

Build positive relationships through communication and collaborative problem solving

Commitment to Diversity, Inclusion, Justice and Equity

Believe in the dignity and humanity of all people to reach their full potential.

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