Content Creator & Producer

Content Creator & Producer (The Merman)
Location:

Santa Monica, CA (in-person, 4-5 days/week)

Compensation:

$65–80K + benefits (health insurance, retirement plans, PTO, life/disability insurance)

Reports to:

VP of Growth

The Merman is a high-growth disruptive DTC brand pioneering ocean-powered haircare for men. Our founder Noah started formulating in his kitchen to bottle what the ocean did to his hair: effortless texture, salt-air scent, confidence you can feel.

We launched in July 2023, crossed $1M in revenue in our first year, took on venture funding in 2026, and are scaling fast.

We're a team of three, which means you'll have real ownership and real impact from day one.

The Role
We're looking for a scrappy producer-editor with taste – someone who can take a video concept from idea to filmed to cut, and who's happy being the one on camera.

You'll own our ad creative end-to-end: ideation, scripting, shooting, editing, shipping. The goal is simple – get as much creative into market as fast as possible, find what works, and make more of it.

You’ll touch every part of our creative output, from UGC-style Meta ads, to organic social, to AI-generated statics.

This role is built to grow. You'll start as the one making creative, and as we scale, you'll grow into running creative here – hiring a team, setting the direction, becoming a creative leader at the brand.

What You'll Own

Own the concept end-to-end – idea, script, shoot (often on-camera), edit, ship. For Meta, TikTok, and YouTube, at high volume.

Comfort on-camera – you'll be in a meaningful share of the ads you make

Creative velocity

– shipping enough variations each week that we've always got something new to test (think dozens, not a few)

AI-powered workflows

– using tools like Claude, Higgsfield, and whatever comes next to multiply your output and test creative angles traditional production can't touch

Trend monitoring

– staying plugged into what's working in men's haircare, DTC, and short-form social, and translating trends into on-brand ad concepts

Creative iteration

– working with the growth team to figure out what's working, why, and how to make more of it

Who You Are

A producer-editor at heart with real taste – your portfolio (side projects, personal TikTok, freelance UGC, student films, whatever) shows you know what a good cut feels like and can pull it off fast

Genuinely comfortable on-camera – you'll be the face of a meaningful share of the ads you make

Obsessed with short-form video: you know why one TikTok gets 50K views and another gets 500, and you can articulate it

Proficient in an editing suite (Premiere, CapCut, DaVinci, Final Cut – we don't care which, we’re focused on speed of output)

Already experimenting with AI creative tools in your personal workflow and excited to go deeper

Bias toward speed and volume over perfection – you'd rather ship 20 ads this week than polish one for three weeks

Can be in our Santa Monica office 4- 5 days a week

Nice to Have

Experience shooting UGC-style content for DTC brands (paid or unpaid – personal TikToks count)

Familiarity with Meta Ads Manager and what makes an ad perform (or strong desire to learn)

Photography skills and/or product photography experience

Why This Role

Real ownership, real fast – you're the third business hire at a venture-backed brand redefining men's haircare. Your work ships, gets seen, and matters from week one

A path to Head of Content – this role is built to grow into leading creative as the team scales

We really care about culture – you’ll be working with a team of people that truly care about you beyond your work product

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