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Associate Director, Brand Experience

Digitas, New York, NY, United States

Salary min: $97,375.00

Salary max: $155,961.00


Associate Director, Brand Experience

At Publicis Collective, we support our teams with the resources and tools they need to redefine the future of marketing. Clients rely on us to lead the way in connecting media, data, technology, and teams by what matters most – business outcomes. Our consultative practitioners are catalysts for business growth and innovation. As part of the global Publicis Media network, we're backed by the power, scale, and benefits of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet. Our core values – curious, open, and driven – help us stay ahead.
The Associate Director, Brand Experience will lead the digital strategy and planning process for assigned clients, playing a pivotal role in shaping brand strategy. This leadership position involves fostering strong client relationships across all levels and managing the internal strategy team. The Associate Director will also be hands-on in executing strategic plans and ensuring fiscal accountability for budget management.
Responsibilities

Collaborate and lead development of media and communications strategies
Steward client budgets and media plan scenarios
Effectively manage clients, direct reports & cross-functional teams
Deliver thought leadership
Qualifications

5+ years of experience in digital media planning across channels with increasing responsibility
Previous team management experience
Experience working within media systems/platforms
Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint
Proven expertise in holistic media strategy, planning, implementation, and reporting
Strong budget management experience, including forecasting and actualizing budgets
Demonstrated business acumen with a track record of success in media services
Ability to think strategically and critically, offering unconventional solutions to complex problems
Strong relationship-building skills with clients, vendors, and media representatives
Excellent communication and presentation skills
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. Compensation Range: $97,375 - $155,961 annually.