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Graphic Designer

Pavago, New York, NY, United States


Graphic Designer (Brand, Social Media, Ads & Campaigns) – Remote | U.S. Hours

Position Type: Full-Time, Remote Working Hours: U.S. Client Business Hours (flexibility for deadlines & revisions)
About the Role

We're hiring a Graphic Designer who can do more than just "make things look good."
You'll be responsible for creating high-performing visual assets across social media, ads, web, and print — ensuring everything is on-brand, conversion-focused, and visually compelling.
This role is ideal for someone who understands that Design = communication + performance + brand consistency
What You'll Own

Brand Identity & Consistency

Develop and maintain brand systems: Logos, Typography, Color palettes, Visual guidelines
Ensure consistency across all platforms (social, web, print, ads)
Marketing & Campaign Design (Core Focus)

Design high-quality assets for: Social media posts (Instagram, LinkedIn, Facebook), Paid ads (Meta, Google Display), Email campaigns, Presentations & sales decks
Create print collateral: Brochures, Flyers, Posters
Collaborate with marketing to support: Campaigns, Events, Webinars
Digital Design & Web Assets

Design: Web banners, Landing page visuals, Ad creatives
Optimize designs for: Mobile, Desktop, Social platforms
Support website updates and visual refreshes
Motion & Multimedia (Bonus)

Create: GIFs, Simple animations, Motion graphics using Adobe After Effects
Edit basic video or campaign visuals
Tools & Design Stack

Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Figma
Canva
Collaboration & Workflow

Work with marketing, product, and sales teams
Translate ideas into clean, effective visual assets
Incorporate feedback quickly and efficiently
Manage multiple design requests simultaneously
File Management & Delivery

Deliver assets in multiple formats: AI, PSD, PNG, PDF
Maintain organized design libraries and templates
Ensure files are scalable and reusable
What Makes You a Strong Fit

You think beyond visuals → you design for outcomes (CTR, engagement, conversions)
You are fast, organized, and reliable under deadlines
You can adapt your style based on brand and audience
You care about details, consistency, and polish
Required Experience & Skills

2+ years professional graphic design experience
Strong portfolio (branding + marketing + digital assets)
Advanced proficiency in: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Experience designing for: Social media, Ads, Print
Nice to Have (High-Quality Candidates)

Motion graphics (Adobe After Effects)
Experience with: Figma, Canva
Background in: Marketing agencies, SaaS, E-commerce
Understanding of: CTR, Engagement, Conversion-focused design
What a Typical Day Looks Like

Review incoming design requests and prioritize work
Create assets for campaigns, ads, and social media
Iterate designs based on feedback
Prepare final deliverables for multiple platforms
Maintain brand consistency across all outputs
In short: You turn ideas into clean, compelling visuals that drive results.
Key Metrics (KPIs)

On-time delivery of design tasks
≤ 2 revision cycles per project
Strong stakeholder satisfaction
Consistent brand alignment
Improved campaign performance (CTR, engagement)
Why This Role Stands Out

High ownership across brand and campaigns
Work on both creative + performance design
Exposure to real marketing impact (not just design tasks)
Opportunity to grow into Senior Designer / Creative Lead
Interview Process

Initial Phone Screen
Video Interview with Recruiter
Portfolio Review + Practical Task (Design a campaign graphic or brochure)
Client Interview
Offer & Background Verification
Apply Now

If you: Have a strong eye for design and understand marketing, Can execute fast without sacrificing quality, Want to work on real campaigns (not just random designs)
This role is a strong fit.