Ad Content Specialist

Ad Content Specialist – United Kingdom

Job Title: Ad Content Specialist Job Type: Full-time (6-month contract) / Remote Work Hours: UK business hours (with flexibility as needed)
We're helping our client, a fast-growing global eCommerce brand in men's personal care, find an Ad Content Specialist (UK) to create humorous, scroll-stopping video ads for Facebook, Instagram, and TikTok across the United Kingdom and Europe.
In this role, you will own the end-to-end creation of performance-driven video ad content — from ideation and scripting to shooting, editing, and performance analysis. You'll work closely with Creative, Social, Performance Marketing, and International teams while gaining deep insight into how ad creative directly impacts growth and revenue.
This is a remote, UK-based, full-time 6-month opportunity within a high-growth, collaborative environment. The role reports directly to the Director of Performance Marketing.
Responsibilities:
Generate 5–8 Facebook and Instagram ad concepts per week
Script, shoot, and edit video ad content independently
Source trends, memes, and cultural moments and adapt them into high-performing ad concepts
Create engaging short-form video content for Facebook, Instagram, and TikTok
Collaborate cross-functionally with Creative, Social, and International teams
Analyze ad performance metrics and report on creative outcomes
Develop a strong understanding of how creative impacts KPIs and business revenue
Support additional creative initiatives as needed