Head of Early Engagement Marketing Strategy

Citigroup Inc. is seeking a Head of Early Engagement Marketing Strategy to drive marketing efforts targeting new cardmembers. This pivotal role will focus on enhancing customer relationships and increasing product usage. Responsibilities include developing marketing campaigns, creating personalized onboarding journeys, and collaborating with internal stakeholders. The ideal candidate will have a Bachelor's Degree, over 10 years of experience in marketing, particularly in financial services, strong analytical skills, and the ability to communicate effectively across various levels of the organization.
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