Director of Media Analytics

A company is looking for a Director of Media Analytics.
Key Responsibilities:

Lead media analytics workstreams across key client accounts
Translate performance data into actionable recommendations for clients and internal teams
Manage and mentor a team of analysts, ensuring clarity and accuracy in deliverables

Required Qualifications:

7+ years of experience in media analytics, preferably in an agency or consulting environment
Strong knowledge of digital channels including paid social, display, programmatic, and search
Hands-on experience with web analytics platforms such as Google Analytics or Adobe Analytics
Experience with media mix modeling, incrementality testing, and multi-touch attribution
Proficient in data visualization tools (e.g., Power BI, Tableau)