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Marketing Manager
Full Time Management San Jose, CA, US
9 days ago Requisition ID: 1230
Salary Range: $102,000.00 To $110,000.00 Annually
Under the direction of the Director, Marketing, the Marketing Manager supports the marketing plan through the implementation of various marketing and advertising initiatives; collaborates on campaign strategy and go-to-market plans; manages production of all marketing material; analyzes the effectiveness of campaigns; updates and monitors schedules and timelines; coordinates meetings.
Responsibilities
Leads integrated campaigns through digital, email, print, social and general member communication.
Develops and manages campaign plans, timelines, messaging, creative assets and execution.
Manages team resources and priorities to ensure commitments are met, negotiates timelines with stakeholders and team members.
Performs market research and data analysis.
Secures approvals from stakeholders and compliance/legal partners.
Ensures accuracy and quality of final materials, performs QA checks and proofing.
Manages internal deliverables and supports vendor/agency coordination.
Presents campaign strategy, go-to-market plans and performance to all audiences including leadership, stakeholders and the larger organization.
Brand & Messaging
Develops marketing briefs and works with partners to ensure cohesive brand experiences.
Writes and oversees marketing copy for campaigns, collateral, emails, member communications, website, advertising.
Cross-Functional Collaboration
Collaborates cross-functionally to develop marketing plans, gather campaign elements, and strategy alignment.
Marketing Operations
Communicates merchandising changes, campaign details and performance updates to stakeholders and branch staff to ensure marketing visibility—leading to compliance, awareness and familiarity with marketing efforts among partners.
Oversees implementation and quality assurance of performance and campaign tracking.
Supports merchandise inventory management, campaign/channel planning, and other operational tasks.
Assists with budget tracking.
Physical Requirements: (Including lifting, sitting, walking, bending, reaching and squatting % of time in each function)
Indoor office 6 ft. height partitions, no doors, sitting 75%, standing 10% and walking 15%, lifting up to 25 lbs. – frequency 1 hour daily (filing), carrying, some bending, some reaching, frequent kneeling/squatting, some climbing stairs/ladders.
Qualifications
Bachelor’s degree in marketing, Communications, Business, or related field; Master’s degree preferred.
3‑5 years of marketing experience (within financial services preferred).
Excellent written and verbal communication skills.
Strong attention to detail.
Demonstrated ability to independently lead moderate to complex projects.
Ability to work in a fast-paced and dynamic environment, high energy.
Outstanding project management skills, and ability to multi-task.
Strong computer skills using Microsoft Office and other software programs.
Ability to multi-task and prioritize projects.
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Marketing Manager
KeyPoint Credit Union, San Jose, CA, United States
Salary min: $102,000.00
Salary max: $110,000.00