Teamwork makes the stream work. Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
At Roku, we like to say that there are no bystanders, and that is as true in the advertising team as it is in any other facet of the company. We work together to ensure our clients understand this new world of advertising, that they are making the best possible decisions to support their own goals, and drive advertiser interest and engagement across the board. The Advertising Sales team is responsible for driving ad revenue with Advertisers and ultimately enabling our clients to reach their business objectives.
About the role
As the Director, Independent and Client Direct, you will play a key role in being responsible for managing a team of Sales Managers and Senior Account Executives whose goal is to meet advertising sales quotas while working closely with TV and streaming brands directly and their agencies to help build performance solutions that reach this new TV viewer. You will partner with the Co-Head of US Ad Sales to identify market opportunities and drive maximum revenue through unique ad products, performance analytics and unified reporting.
The ideal candidate has worked in both traditional and digital media and is familiar with the required dedication for multi-tasking duties in a fast-paced environment. The ideal candidate thrives on navigating ambiguity and solving new problems. In this new world, Roku has re-written the rules of modern advertising. We partner with TV and streaming brands and show them how to best leverage this new advertising platform.
For New York - The estimated annual salary for this position is $205,900 -227,800 annually.
What you’ll be doing
- Own Roku’s ad sales brand and performance for the Independent Agency and Client Direct verticals, delivering revenue and margin target for Roku Media
- Directly manage sales managers and individual contributors, set goals, provide coaching and lead quarterly business reviews
- Develop and execute client specific go-to-market plans and sales strategy for agencies, brands and programmatic buyers
- Expand executive relationships across independent agencies companies, marketers and media executives to strengthen Roku’s presence in strategic forums and decision-making environments
- Work closely with Revenue Operations, FP&A, and Media leadership to forecast, track performance and optimize pipeline, yield and margin
- Collaborate with Marketing, Product, Measurement, and Engineering to provide the voice of customer feedback to be prioritized in the Ad Product roadmap
- Partner closely with client services to ensure positive customer sentiment and retention
We’re excited if you have
- 10+ years of ad sales leadership experience within CTV, digital video, or programmatic advertising
- Direct experience with Connected TV, programmatic, client direct selling and consultative based selling.
- Knowledge on needs of agencies both for branding, mid funnel and performance based buying
- Knowledge of the media marketplace, including CTV, programmatic advertising, agency holding companies, DSPs, and measurement ecosystems
- Credibility with senior agency and brand decision-makers and experience securing strategic partnerships
- A track record of structuring complex deals and partnerships, seeing them through from ideation to execution
Our Hybrid Work Approach
Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
Accommodations
Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to
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