Marketing Manager IV:

Primary Skills: Experimentation Strategy (Expert), Product-Led Growth - PLG (Expert), Monetization & Expansion (Expert), Data Analysis & PQL Frameworks (Advanced), AI-Powered Workflows (Advanced), Stakeholder Collaboration (Advanced)

Location: Mountain View, CA

(#LI-REMOTE)

Contract :W2

Duration: 8 months

Pay Range: $70 - $75 Per Hour

#LP

JOB SUMMARY:

Client is seeking a Growth Marketing Manager to accelerate growth within our SMB eCommerce business through product-led growth (PLG) strategies and AI-powered execution. This role focuses on optimizing monetization journeys, guiding customers from self-serve offerings toward higher-value solutions. The ideal candidate applies a scientist’s mindset to growth—forming hypotheses, running structured experiments, and leveraging AI tools to increase operational efficiency and experimentation velocity.

JOB REQUIREMENTS:

Define and optimize the SMB eCommerce growth funnel from activation through expansion and upgrade.

Design and execute rapid, structured experimentation programs across onboarding and lifecycle touchpoints.

Translate product usage data and behavioral signals into prioritized growth hypotheses.

Partner with Product and Analytics to strengthen the Product Qualified Lead (PQL) motion.

Analyze experiment results and funnel performance to generate actionable insights for investment.

Develop dashboards to track activation, conversion, expansion, and monetization impact.

Leverage AI-powered tools to improve personalization and workflow efficiency.

Manage cross-functional initiatives end-to-end, ensuring alignment and timely delivery

Must-Have Skills:

End-to-End Experimentation Ownership: Proven evidence of owning a full program (prioritization, design, analysis, and iteration), not just running tests.

PLG & Monetization Expertise: Experience in self-serve SaaS models specifically focused on activation and expansion rather than just acquisition.

Data-Informed Action: Ability to move quickly and make decisions with imperfect or messy data; a strong bias toward action.

Analytical Proficiency: Experience with product analytics platforms (e.g., Amplitude, Mixpanel) and SQL/data-driven decision-making.

AI Fluency: Comfort using AI-powered tools to accelerate analysis, content, or workflow efficiency.

Industry Experience:

5+ years of experience in growth or lifecycle marketing within SaaS or eCommerce environments.

Strong background in B2B SaaS, digital commerce, or subscription models.

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