Social Media Creator

Social Media Creator

Dallas or Houston, TX (Hybrid)
Overview

As a major player in the gaming and hospitality industries across California, Florida, and now Texas, we're expanding our reach in the Texas market with a mission to redefine the entertainment landscape. Driven by innovation and corporate excellence, our team thrives on curiosity, strategic vision, and a commitment to integrity, quality, and good judgment. Company culture at Champions is of the utmost importance to us. We seek individuals who view the world through a lens of unlimited possibilities, and who value people above everything else.
About the Role
The Social Media Creator will be responsible for capturing, creating, and distributing high-performing short-form content that drives awareness, engagement, and customer acquisition for Champions Club Texas and Champions Social Club. This is a creator-first role for someone who understands how to make content that performs. The ideal candidate can spot moments in real time, turn them into compelling stories, and consistently ship content that reaches and resonates with audiences beyond the core poker community.
Key Responsibilities
Capture photo and video content on-site across both Champions properties, including live events, poker, chess, dining, and nightlife
Create short-form video content optimized for Instagram, TikTok, YouTube Shorts, and X
Produce a range of formats including highlights, interviews, skits, trend-based content, memes, and promotional pieces
Identify and execute real-time content opportunities during events
Own and manage Champions' social platforms, including but not limited to Instagram, TikTok, X, and YouTube
Lead day-to-day posting across all channels with a consistent, high-frequency cadence
Schedule and publish content aligned with campaign calendars and business priorities
Actively engage with followers across platforms, including replying to comments, messages, and mentions
Foster community interaction by participating in conversations, encouraging engagement, and amplifying user-generated content
Monitor sentiment and surface relevant feedback or trends to the broader team
Track performance across posts (reach, engagement, watch time, conversions)
Continuously refine content based on data, trends, and platform behavior
Stay current on platform algorithms, features, and emerging content formats
Work with the production team to source and edit clips from live broadcasts for social
Partner with the marketing team to translate promotions, events, and campaigns into engaging content
Align with on-site teams to ensure key moments are captured and amplified
Execute content aligned with Champions' broader strategy: entertainment-driven, creator-led, and culturally relevant
Help expand reach beyond core poker audiences into broader lifestyle, nightlife, and competitive social experiences
Contribute and execute ideas from concept through final publish
Qualifications
Proven experience creating high-performing social content (TikTok, Instagram Reels, YouTube Shorts, X)
Strong video editing skills (mobile-first and/or desktop tools)
Experience using editing tools including but not limited to Canva, CapCut, Final Cut Pro, Adobe Premiere, etc.
Deep understanding of short-form content trends, hooks, pacing, and storytelling
Ability to shoot high-quality content in dynamic, live environments
Highly organized with strong execution and follow-through
Data-driven decision-making using social data benchmarking across views, impressions, engagement, etc.
Creative, proactive, and idea-driven with the ability to self-produce
Preferred
Familiarity with poker, chess, or competitive/social gaming
Experience managing brand accounts across nightlife, live events, or hospitality environments
Comfortable appearing on camera when needed
Portfolio Requirement
Must provide a portfolio of social content (TikTok, Instagram, YouTube, or similar)
Portfolio should demonstrate:
Strong understanding of short-form video performance
Ability to capture attention quickly (hooks, pacing, storytelling)
Variety of content formats (interviews, trends, skits, clips, etc.)
Include links to accounts or specific posts the candidate has created or directly contributed to
What Success Looks Like
Consistent output of high-performing, platform-native content
Growth in reach, engagement, and social-driven traffic
Active, responsive social channels with strong community interaction
Strong alignment between content and business objectives
Ability to identify trends and execute quickly
Clear contribution to making Champions a content-driven brand
Champions is a proud equal opportunity employer and all employees and qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or any other characteristic protected by law.