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Marketing Coordinator - Design

Yesway, Fort Worth, TX, United States


Marketing Coordinator - Design

Job Category: Marketing
Full-Time
On-site
Corp 40001 Ft Worth-TX 2301 Eagle Pkwy Suite 100 Fort Worth, TX 76177, USA
Description

Who We Are:
Yesway is an award-winning convenience store operator established in 2015 and headquartered in Fort Worth, Texas. With 449 stores across nine states in the Midwest and Southwest, Yesway is renowned for its iconic food service offerings, diverse grocery selections, and private-label products, including the renowned Allsup's deep-fried burrito. Through strategic acquisitions, new store developments, and a commitment to customer satisfaction, Yesway continues to solidify its position as one of the leading convenience retailers in the United States.
Position Responsibilities:
Supports in areas such as loyalty, store signage, social media, advertising campaigns, PR and customer service related to loyalty program issues.
Designs and produces advertising campaign assets for use across any digital and traditional channel including loyalty, in-store digital screens, music and messaging, search, social (imagery, copy and video).
Designs updated store signage when necessary, working with internal partners and vendors.
Designs graphics for private label packaging, logos, promotional products, for review and approval form internal leadership and external vendor prior to going to print.
Manages the partners tab for loyalty rewards app, oversees contest and sweepstakes for customers and employees.
Assists with maintaining loyalty program details such as points accumulations and rewards balances.
Maintain a central repository of advertising assets including design, content, packaging, and campaign execution.
Updates intranet content and ensures accuracy of repository of advertising materials (design, content, and packaging).
Collaborate with others to brainstorm and introduce new strategies, tools, and ideas.
Assist with general day-to-day needs of the marketing department.
Qualifications:
One to three years of B2C or B2B administrative marketing or advertising experience, experience in a marketing or advertising agency or retail marketing experience preferred.
Adobe Create Suite proficiency required including Photoshop, Illustrator, Lightroom and Canva
Demonstrated ability to multi-task and adjust workload to meet changing priorities.
Ability to function in a fast-paced, high energy, collaborative environment.
High attention to detail.
Superior communication skills, both written and verbal.
Preferred Skills and Competencies:
Ability to coordinate projects and work in various teams to deliver high quality results.
High proficiency with MS Office, specifically Outlook, Excel and PowerPoint required.
Adobe Creative Suite and Canva proficiency required.
Benefits
Medical
Dental
Vision
Company Paid Life Insurance
Health Savings Account
Flexible Savings Account
Company Paid Short- & Long-Term Disability
Employee Assistance Program
401K with Company Match
Paid Vacation
Paid Sick Time
Paid Holidays
Voluntary Supplemental
Life Insurance
Disability
Critical Illness
Hospital Indemnity
Accident Coverage
Pet Care Plan
Legal Insurance
Yesway is proud to be an Equal Opportunity Employer.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.