This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director, Marketing - REMOTE. In this role, you will spearhead the entire marketing engine, driving brand awareness, growth, and lifecycle strategies. Your strategic vision will not only influence the company's narrative but also significantly impact revenue growth in a historically under-innovated sector. Collaborating with executives across various departments, you will lead initiatives that shape marketing practices, create value, and ultimately enhance customer experiences. You'll have the opportunity to redefine the brand, ensuring it resonates in a competitive market while maximizing its outreach and effectiveness.
Accountabilities
Own the full marketing funnel across B2B2E and DTC—from brand awareness through acquisition, activation, retention, and monetization.
Define and execute a holistic growth strategy that integrates brand, performance, product-led growth, partnerships, and lifecycle.
Translate company priorities into clear marketing roadmaps tied to revenue, marketplace liquidity, and long‑term customer value.
Serve as a key voice in company‑level strategy and planning as a member of the Leadership Team.
Own and evolve the brand—including positioning, voice, visual identity, and narrative across all touchpoints.
Lead creative strategy and production, ensuring performance marketing and brand marketing operate as a unified system.
Develop omnichannel acquisition strategies across various paid, organic, and partnership channels.
Requirements
Bachelor's degree in Marketing, Business, or a related field; MBA or relevant certifications are a plus.
7-10 years of experience in performance marketing across paid, earned, and owned channels.
Hands‑on experience with full funnel campaigns including broadcast media, Google, Meta, and SEO/AEO/GEO.
Strong analytical skills with the ability to interpret complex data and turn insights into strategies.
Experience managing multi‑channel ad budgets and optimizing for various KPIs.
Knowledge of digital marketing tools such as Google Analytics, Google Ads, and Facebook Ads Manager.
Exceptional leadership skills and the ability to coach teams to achieve their best.
Benefits
Remote Role
Medical, dental, and vision insurance
401(k) retirement plan with company match
Life and disability insurance
Paid sick leave and vacation days
Paid parental leave and holidays
Tuition assistance and enhanced family support
Company events and volunteer opportunities
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Director, Growth Marketing - REMOTE
Jobgether, Montgomery, AL, United States
Salary: 80.000 - 100.000