Mediabistro logo
job logo

Marketing Specialist

Radco, Brainerd, MN, United States

Salary min: $48,000.00

Salary max: $55,000.00


Description

This position will support and execute marketing initiatives that promote our aftermarket accessories company across retail, digital, and wholesale channels. This role is ideal for a creative, detail-oriented marketer with a passion for automotive products and brand building.

This position will be responsible for:

Lead the charge with planning and executing marketing campaigns across digital, social, email, radio, and print channels

Create and manage content for websites, social media, email campaigns, and product launches that appeal to both current and prospective Guests and Customers

Create organic and original short form video content for our social media accounts

Draft and post responses to online reviews on Google, Facebook, and other platforms

Effectively request and track Co‑op dollars from Vendors, and ensure the dollars are spent on approved advertising that increases brand visibility

Coordinate product photography, videos, and promotional content

Work with each of our retail stores to ensure high-quality in‑store signage and displays that represent us well

Lead coordination for trade shows, events, and other marketing efforts

Monitor campaign performance and prepare reports on engagement and ROI

Maintain brand consistency across all marketing platforms and materials

Work cohesively with the Radco Leadership Team and the Radco Retail Store Managers

Collaborate with our E‑commerce team to drive online sales

Develop and maintain an extensive knowledge of the Automotive Aftermarket product offerings

Assist with other marketing projects and tasks as required

Required Skills and Qualifications

1-2 years of marketing experience

A good working knowledge of marketing practices

Strong attention to detail and accuracy

Effective communication and interpersonal skills

Ability to work independently and as part of a team

The starting annual salary range for this position is $48,000 - $55,000+ and will be evaluated based upon relevant skills, training, experience, education, and other job‑related factors permitted by law.

Benefits

Medical Insurance

Dental Insurance

Supplemental Insurance options

Life Insurance

Employer‑sponsored 401(k) & match

Paid Time Off

Designated Paid Holidays

The Health, Wellness, and Safety of our Team Members is a Top Priority for our Company!

#J-18808-Ljbffr