Opportunity
We are looking for a strategic and innovative Director to join our team that partners with a major technology platform shaping how people create, share, and experience content. This client makes major investments in research and innovation, and we are their agency of record for insights. In this role, you will lead a wide range of research initiatives from proposal through delivery, guiding high‑impact studies that shape how millions of users engage with this platform every day. If you thrive in a fast‑paced environment, enjoy translating complex data into actionable business strategy and seeing how your work influences decisions at the highest level, this is the role for you!
Your Impact
- Drive all phases of custom mixed methods research projects, including proposal drafting, research design, questionnaire and discussion guide development, data analysis and storytelling.
- Inform product evolution, content and communication strategy, and platform positioning with an emphasis on advanced methods such as segmentations, conjoint, discrete choice modeling, pricing studies and market sizing.
- Translate research data into clear, actionable insights and recommendations through visual, creative, and story‑driven reports.
- Oversee the full portfolio of research initiatives for this client, ensuring consistency and strategic alignment across projects; maintain continuity in audience definitions, frameworks, and key metrics to build a cohesive, cumulative body of insights that drive stronger decision‑making over time.
- Lead, develop, and manage a team of analysts and managers, providing clear, actionable feedback across all phases of project work; actively coach team members to deepen methodological expertise, elevate quality of deliverables, and drive consistent high performance.
- Serve as a trusted partner to the client, building strong relationships, deeply understanding their business objectives, and driving successful project execution and long‑term partnership growth.
- Collaborate with senior team members and provide oversight to junior team members in coordinating logistics with internal and external operations teams (programming, fieldwork, facilities, moderators, data processing), and partner with these teams to drive projects forward on stringent timelines.
Who We're Looking For
- Experience – 7+ years working in consumer insights, consumer research or in an insights role at an entertainment, media or technology company.
- Degree – B.A./B.S. in Social Sciences, Business, Marketing, Market Research, Statistics, Economics or a related field (additional degrees welcomed).
- Passion – Enthusiasm for research, data‑driven approaches, and strategic thinking. Strong interest in creator platforms and industry trends.
- Research practitioner – In‑depth understanding of complex qualitative and quantitative research methodologies.
- Client‑centric – Proven experience building relationships with clients and providing strategic guidance.
- People leadership – Ability to manage, coach, develop high‑performing teams; skilled at delivering feedback, managing performance, setting goals.
- Data driven – Expertise in working with data to identify trends and insights, including structured and unstructured data. Advanced visualization skills with Excel, PowerPoint, Google Docs and Slides.
- Data analysis techniques and software – Experience with statistical significance testing, correlation analysis, multivariate analysis, cluster/segmentation, conjoint and discrete choice analysis; SPSS or Q preferred.
- Communication and storytelling – Strong writing and verbal communication skills, ability to present to groups.
- Curiosity and critical thinking – Desire to investigate deeper questions, eager to learn.
- Self‑starter – Internally motivated and proactive.
- Multitasker – Manages competing priorities and meets deadlines.
- Attention to detail – High quality control and reporting.
- Team member – Collaborative, willing to help, embraces feedback.
Position Type
Full‑time, exempt position.
What We Offer
- Flexible/remote work with optional use of our offices in New York (East Coast candidates or willing to work East Coast hours).
- Unlimited PTO, volunteer days, and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s.
- Medical, Dental, and Vision insurance plans.
- 401(k) with company match.
- 12 weeks paid parental leave.
- Regular performance evaluations with opportunities for promotions and merit increases.
- Educational and training reimbursement program and other professional development opportunities.
- Employee perks program (discounts on travel, hotels, cars, fitness, movie tickets, etc.).
- Resources for mental health, inclusive care and family building.
- Employee recognition program.
- Regular team/company events and activities including annual summer and holiday parties.
- Pet‑friendly headquarters and pet insurance options.
Our Commitment
Diversity, equity, and inclusion is at the center of all our practices to ensure that NRG is a place where people from all identities and backgrounds can thrive. NRG is committed to recruiting and retaining diverse talent by supporting their growth through learning programs, internal mobility, affinity group participation and leadership development. Our differences make us a stronger workforce and enhance our creativity and innovation. We are proud to be an inclusive workplace for all and are committed to equal employment opportunity regardless of race, color, religion, sex, age, national origin, disability, veteran status, or any other characteristic protected by state, federal or local law.
Compensation
Target base compensation in the United States for this role is $100,000–130,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
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