Creative Strategist and Designer

Key responsibilities:
Develop the creative direction and strategy for the brand portfolio (visual identities, brand guidelines, and campaign concepts across Amazon and wholesale channels)
Design and optimize all Amazon assets including product mockups, main images, photo gallery sets, Premium A+ Content, Brand Story modules, and Storefronts
Design consumer packaging from concept through production
Create high-quality product imagery, lifestyle visuals, and infographics; use AI generation tools (Gemini, Nano Banana, Claude, ChatGPT, etc) and Photoshop to produce and refine assets efficiently
Translate strategy directly into execution - write your own briefs, produce your own files, and deliver production-ready assets across all channels without delegating the work
Stay current on Amazon PDP trends, e-commerce design benchmarks, and packaging best practices; use performance data (CTR, CVR, A/B results) to continuously improve creative output
Ensure all assets meet platform technical requirements, safe zones, print specs, and brand standards across every touchpoint
Maintain organized design libraries including with clean naming conventions and version control
Communicate design rationale clearly to leadership, incorporate feedback efficiently, and manage multiple projects simultaneously in a fast-paced environment
Qualifications:
5+ years in graphic design or ecommerce-focused creative roles
Strong portfolio showing Amazon creative, packaging, and conversion-driven digital work
Expert in Adobe Creative Suite

Experience with AI image generation tools
Strong mastery of core design principles: typography, color theory, composition, visual hierarchy, and spacing
Experience across multiple brands or product categories preferred
Strong understanding of ecommerce merchandising, packaging requirements, and conversion optimization
Ideal Candidate:

Hands-on designer who can develop creative strategy and execute flawlessly across digital, Amazon, and packaging
Comfortable balancing strategic thinking with tactical design work
Thrives in fast-moving, entrepreneurial environments
Incorporates AI uses into every-day work
Proactive, resourceful, and motivated by visible impact on brand growth