Marketing Coordinator

Description:
Marketing Coordinator Job Requisition

about us

Original ChopShop, a neighborhood eatery serving Just Feel Good Food that's always Chopped-in Shop with whole ingredients.
Since our first Shop opened in 2013, our mission has been to inspire others to just feel good by providing a warm, welcoming
place full of energetic people where guests can Fuel their Well-Being. Our team is eager to craft good-tasting, nutritious
food made for Every/Body. We threaded Original ChopShop together with bits + pieces of our hearts + we believe that food
should not only taste good, but make you feel good, too.

Our Philosophy? Good food makes people happy + if you're happy, we're happy.

what we offer

Industry leading PTO plan. A benefit you can actually use
401k with Company match
Paid parental leave
Health, dental, vision coverage eligibility
Pet insurance
Mental health benefits
Cell phone stipend
position overview

The Marketing Coordinator is a motivated, creative self-starter who brings strategic thinking + a hands-on approach
to increase brand visibility, strengthen community engagement + create engaging social media content.

Reporting to the Brand Experience Manager, you'll receive strategic guidance + mentorship while collaborating to plan, capture + execute
on-brand content + partnerships that grow ChopShop's presence in the Dallas market. You'll also work closely with Regional Operators,
Shop managers + the MotherShop marketing team to execute targeted campaigns, build local partnerships + capture social media content - ensuring our brand isn't just seen, it's felt!

what you'll do Create + implement local Shop marketing plans in partnership with management; log activity + outcomes in a centralized database (Google Sheets)
Understand sales-driving tactics + apply them to generate business at the local Shop level
Maintain + build prospecting lists to track food drops, partnerships + follow-ups
Plan + execute community outreach initiatives + partnerships
Identify + coordinate food donations + catered meals for local organizations (schools, nonprofits, churches, hospitals, Chambers of Commerce, etc.)
Seek out, attend + execute local events aligned with the brand + mission
Find, plan + execute in-Shop events ("Shop Socials")
Identify + evaluate sponsorship opportunities + ensure strong execution-getting food in mouth
Act as a brand champion in the market by confidently communicating the ChopShop brand with guests, partners + Team Members
Serve as a dining room "host" when appropriate, sharing catering offerings + menus with guests
Manage + operate the brand's açaí cart at events, pop-ups + community activations, ensuring proper setup, breakdown, product handling + brand presentation
Safely drive a company vehicle to transport the açaí cart, marketing materials, signage, product + equipment to + from events + Shops
Maintain organization, cleanliness + inventory of the açaí cart, vehicle, + event materials before + after each activation
Ensure all field activations comply with food safety, local regulations + brand standards
Coordinate logistics, timing + on-site execution to deliver a seamless, on-brand guest experience
Capture on-the-ground social media content at events, activations, Shop visits + partnerships (photo, video, Stories, Reels-style content)
Collaborate with the Brand Experience Manager to ideate, plan + execute localized social content that supports larger brand campaigns + community initiatives
Contribute content ideas, captions + local insights to the social calendar
Recommend local creators, community groups + partners to engage with on social platforms
Ensure all content reflects brand voice, visual standards + messaging guidelines
Support New Shop Openings (NSO) as needed
Assist with local catering execution as needed
who you are 2-3 years in a retail or restaurant environment
Excellent communication, interpersonal + leadership skills
Strong understanding of local marketing strategies + tactics
Excellent written + verbal communication skills
Ability to organize + juggle multiple priorities
Proficient in Microsoft Office + social media platforms
Ability to build + maintain relationships with local businesses + organizations
Carry a natural, genuine service mentality
Analytical mindset with the ability to interpret data + make data-driven marketing decisions
Strong attention to detail + organizational skills
Flexibility to travel to local Shops + attend events as needed
Passion for the restaurant industry + a strong understanding of customer preferences + trends
Must have reliable transportation
Must have evening/weekend availability