Assistant Brand Manager Marketing

"Enhancing the Lives of Those We Touch by Helping People Reach Their Goals"

Melaleuca has been enhancing lives for over 40 years by developing and manufacturing high quality products that are inspired by nature and proven by science. Our products are designed to help people live healthier, more vibrant lives while supporting a safer home and environment.

As The Wellness Company, Melaleuca creates, produces, and delivers over 400 products across nutrition, personal care, home care, and more. Each product is carefully crafted to meet our high standards of quality, effectiveness, and value.

Why Melaleuca
Melaleuca is one of the leading health and wellness companies in the world. We are a debt free, privately held company with a proven history of consistent and profitable growth.

We are proud to be recognized by Forbes as one of America’s best employers and by USA Today as one of America’s most trusted brands.

Our focus has always been on helping people live healthier, more vibrant lives. When you join Melaleuca, you become part of a mission driven organization committed to making a difference.

Overview
The Assistant Brand Manager supports the development and execution of brand strategy for assigned product categories, contributing to initiatives that drive product sales and strengthen category performance. Reporting to the Director of Marketing, this role assists in shaping the future vision of the brand portfolio and implementing cohesive marketing strategies aligned with business objectives.

This position works closely with Brand Managers and cross functional teams to support product development, marketing initiatives, and brand building efforts. Responsibilities include contributing across the product lifecycle from concept through launch and ongoing optimization, supporting the delivery of innovative, high quality products to the Melaleuca community.

The Assistant Brand Manager supports the analysis of consumer insights, market trends, and business performance to inform decision making and identify growth opportunities. This role also partners with teams across R&D, Operations, Creative, Digital, and Sales to ensure consistent brand execution and a strong consumer experience across all touchpoints.

What You’ll Do

Support execution of brand strategies and marketing initiatives that drive product sales and strengthen category performance

Assist in managing the product lifecycle from concept through launch and post launch optimization

Partner with cross functional teams including R&D, Operations, Creative, Digital, and Sales to support product launches and marketing campaigns

Analyze sales performance, consumer insights, and market trends to support decision making and identify growth opportunities

Assist in developing product positioning, pricing, and promotional strategies

Support forecasting, business analysis, and performance reporting

Contribute to product messaging and brand execution across digital, social, and merchandising channels

Additional Responsibilities

Support the integration of consumer insights and marketing plans into broader business initiatives

Collaborate with International Marketing, Creative, and Product Development teams on growth initiatives

Participate in sales meetings and cross functional planning sessions

Assist in gathering and sharing insights to support alignment across teams

What You Bring

Bachelor’s degree in Marketing, Business, or related field

1 to 2 years of experience in marketing, brand management, or related field; internship or agency experience preferred

Strong analytical skills with the ability to interpret data and support decision making

Excellent written and verbal communication skillsAbility to manage multiple priorities in a fast paced environment

Experience working in cross functional teams preferred

Interest in consumer packaged goods, wellness, or nutrition categories

Key Attributes

Strong sense of ownership and accountability

Highly organized with strong attention to detail

Collaborative team player with an open and adaptable approach

Self motivated with a focus on continuous improvement

Ability to connect consumer insights to brand execution

Problem solving mindset with a willingness to learn

Additional Information
This role is based onsite at our Global Headquarters in Idaho Falls, Idaho. Relocation assistance may be available.

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