Ecommerce Paid Media Specialist

A company is looking for a Marketing Media Specialist II to develop and optimize digital advertising strategies for manufacturers on Amazon and other marketplaces.
Key Responsibilities

Develop and execute digital media plans and advertising strategies in collaboration with account teams
Conduct ongoing analysis and optimization of campaigns to maximize performance and achieve client goals
Provide reporting and insights on campaign performance, collaborating with stakeholders to inform future strategies

Required Qualifications

2 - 5 years of marketing experience, with a focus on Amazon Advertising and other retail media channels
Post-secondary education or equivalent experience
Proficiency in Excel at an intermediate level for data analysis
Experience with digital marketing, search engine marketing, and programmatic media buying
Familiarity with Amazon tools and advertising solutions is preferred