Brand Manager, Marketing Operations

About Orderly Wellness

OrderlyMeds is a nationwide telehealth platform redefining how people access modern wellness care. We provide personalized, evidence based treatment, including GLP 1 prescription programs, easy to start and simple to manage from home, with transparent pricing, virtual consults, and medications delivered directly to patients' doors. Our approach prioritizes quality, individualized care and ongoing support, from clinically guided treatment plans to nutrition, fitness, and mental health resources, without the barriers of insurance or traditional in office visits.

We are growing quickly and building a team that is passionate about creating a more accessible, patient centered healthcare experience.

Orderly Wellness actively participates in E-Verify. To learn more, click here.

A note of awareness to Orderly Wellness applicants:

To protect yourself against phishing and recruitment fraud, please note that Orderly Wellness only accepts applications through our official careers page at https://ats.rippling.com/orderly-wellness/jobs.

Orderly Wellness will never refer you to external websites, ask for payment or personal information, or conduct interviews via messaging apps. All official communication will come from a @orderlymeds.com or @lumivita.com email address. If you are contacted by someone claiming to be from Orderly Wellness or LumiVita via an unofficial channel, please do not share any information and report it as spam.

About LumiVita

LumiVita is redefining modern wellness through our WellSpa concept, blending advanced treatments, intentional design, and a deeply restorative experience. Our spas feature a Sedona-inspired aesthetic, a Stillness Lounge, and spaces designed to support both physical and mental renewal.

We are building a brand that is as operationally excellent as it is visually and experientially elevated, and this role is critical to making that happen.

Role Overview

LumiVita is seeking a highly organized, detail-oriented and strategic Brand Manager to serve as the operational backbone of our marketing team.

This role is responsible for translating vision into execution by ensuring that every campaign, partnership, and initiative is launched with clarity, precision, and consistency. You will act as the central liaison between leadership, creative teams, and external partners, making sure all moving pieces are aligned and fully accounted for. You will be responsible for tracking against budget and KPIs.

This is a highly execution-focused role. Strategy, channel direction, and budget are defined by leadership - your role is to ensure seamless implementation, clear communication, and real-time visibility and consistency across all marketing efforts.

Key Responsibilities

Marketing Workstream Execution & Project Management

Own day-to-day execution of all marketing initiatives across digital, email, influencer, PR, events, partnerships, and out-of-home advertising
Build and maintain a centralized marketing calendar and execution tracker with corresponding KPIs
Ensure all campaigns are delivered on time with clearly defined milestones and ownership
Coordinate across internal teams and external vendors to drive execution forward
Identify gaps, delays, or risks early and proactively resolve or escalate
Creative Briefing & Execution Support

Own intake of all marketing requests from leadership and stakeholders
Translate high-level direction into clear, actionable creative briefs
Ensure all necessary inputs (copy, assets, references, specs, deadlines) are gathered before work begins
Serve as the primary liaison between business strategy and creative execution
Eliminate ambiguity so creative teams can execute efficiently with minimal revisions
Manage the approval across key stakeholders that include leadership, legal and location leads
Centralized Communication & Information Management

Act as the single source of truth for all marketing initiatives
Ensure all stakeholders have access to accurate, up-to-date information
Maintain organized documentation across campaigns, timelines, and assets
Proactively identify missing information and close gaps before they impact execution
Meeting Coordination & Accountability

Prepare agendas and lead weekly marketing syncs and project check-ins
Capture clear notes, decisions, and action items
Assign ownership and ensure follow-through across teams
Track outstanding tasks and proactively follow up to maintain momentum
Collateral & Production Management

Coordinate production of printed and physical marketing materials (in-store, events, out-of-home)
Manage relationships with print vendors and production partners
Ensure assets are delivered on time and meet brand and quality standards
Maintain organized asset libraries and version control
Ensure compliance for in-store executions
Vendor & Partner Coordination

Serve as the primary point of contact for agencies, PR firms, influencers, and event partners
Be able to drive the conversation and challenge partners on behalf of the brand
Ensure deliverables, timelines, and expectations are met
Track outputs and escalate issues when needed
KPI Tracking & Performance Visibility

Build and maintain KPI dashboards across campaigns and channels
Track metrics such as leads, CPL, CPA, conversion rates, event performance, and influencer ROI, and channel performance
Update metrics daily / weekly
Monitor performance vs. targets and flag variances
Surface performance trends and flag variances for leadership review with clear plans on how to iterate and improve
Reporting & Executive Communication

Lead weekly marketing report-outs, including initiative status, campaign progress, KPIs, risks, and blockers
Deliver clear, structured, and actionable updates to leadership
Brand Execution & Quality Control

Working closely with our in-house creative team, ensure all creative outputs align with LumiVita brand standards, tone, and positioning
Maintain consistency across all customer touchpoints - digital, physical, and in-location
Ideal Candidate Profile

4-6+ years in marketing operations, project management, or brand management
Experience in consumer-facing, service-based businesses (wellness, fitness, beauty, hospitality, or med spa preferred)
Exceptionally detail-oriented with strong organizational skills
Proven ability to manage multiple workstreams and stakeholders simultaneously
Strong experience working closely with creative teams (design, content, production)
Analytical and KPI-driven, with comfort tracking performance metrics
Proactive communicator who anticipates needs and solves problems before they arise
Comfortable operating in a fast-moving, high-growth environment
Success in This Role Looks Like

Full visibility across all marketing initiatives at any given time
Creative and execution teams are fully equipped with clear, complete direction
Campaigns launch on time with minimal revisions or delays
Strong accountability across internal teams and external partners
Seamless coordination between strategy, execution, and reporting
Scalable, organized marketing operations that support LumiVita's growth

The pay range for this role is:

95,000 - 110,000 USD per year (LumiVita)