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Senior Marketing Manager

ThinkingData, Sunnyvale, CA, United States

Salary min: $150,000.00

Salary max: $170,000.00


About ThinkingAI
ThinkingAI is building the

Agentic Enterprise Platform (Agentic Engine)

helping companies move beyond dashboards into autonomous operations.

We enable teams to detect, diagnose, decide, and act by combining structured and unstructured data into a closed-loop system that drives real business outcomes.

The Role
We’re hiring a Senior Marketing Manager to

own execution across campaigns, pipeline generation, website performance, and event-driven growth , while helping scale our outbound and ABM motion.

You will report to and work directly with the VP of Marketing, partnering closely on strategy and execution across key initiatives.

This is a

hands-on, performance-driven role . You will be responsible for turning strategy into execution and driving measurable pipeline impact.

What You’ll Do
Campaigns & Pipeline

Plan and execute integrated campaigns across website, email, paid media, events, and outbound

Own pipeline contribution and continuously optimize conversion (MQL → SQL → revenue)

Partner closely with sales to drive pipeline growth and efficiency

Website & Conversion Optimization (Core Responsibility)

Own the company website as a

core conversion channel

Define requirements for landing pages, site updates, and new features based on campaign and funnel needs

Manage execution with developers/designers, ensuring timelines, quality, and accuracy

Optimize website performance across messaging, UX, and conversion rates

Use data and analytics to continuously improve funnel performance from traffic → conversion

Paid Media & Marketing Systems (Core Requirement)

Own execution in

HubSpot , including workflows, lifecycle stages, and reporting

Manage and optimize paid campaigns across:

Google Ads

LinkedIn Ads

Leverage

Google Analytics

to track behavior, attribution, and conversion paths

Build and maintain a clean, scalable

marketing tech stack (martech)

across CRM, analytics, and paid platforms

Ensure accurate tracking, attribution, and reporting across the funnel

Continuously test, optimize, and improve campaign performance and ROI

Event Marketing (Core Responsibility)

Own the

strategy, planning, and execution

of events as a core pipeline channel (conferences, hosted events, executive dinners)

Identify the right events and formats to drive high-quality pipeline and brand impact

Coordinate end-to-end execution including logistics, vendors, messaging, and on-site presence

Travel to lead and support key events as needed

Partner with sales to maximize event ROI (pre-event outreach, on-site engagement, post-event follow-up)

Extend event impact into pipeline through integrated campaigns

ABM & Outbound

Help build and scale

account-based marketing (ABM)

programs across priority accounts

Develop targeted messaging by persona (executives, directors, operators)

Partner with SDRs and sales on outreach strategy and execution

What We’re Looking For

6–8+ years in B2B marketing (SaaS preferred)

Proven track record of

driving pipeline, not just leads

Core Expertise

Hands-on expert in:
HubSpot

Google Ads

LinkedIn Ads

Google Analytics

Strong understanding of

marketing technology (martech)

including:
CRM and automation systems

Attribution and tracking frameworks

Campaign analytics and reporting

How You Work (Critical Traits)

Startup-minded:

Thrives in a fast-paced, evolving environment where priorities can shift

Ownership & execution:

Able to manage yourself, organize projects, and drive initiatives end-to-end

Proactive problem solver:

Identifies issues early and brings solutions, not just problems

Strong communicator:

Keeps stakeholders aligned with clear updates on progress, results, and blockers

Collaborative team player:

Willing to step outside core responsibilities when needed

Detail-oriented and accountable:

High standards for quality and follow-through

Global team collaboration:

Comfortable working with offshore teams, including occasional off-hours coordination

AI-Forward Operator

Leverages AI tools to improve speed, efficiency, and decision-making across campaigns and operations

Uses AI to enhance workflows (content, analysis, targeting, reporting), not replace critical thinking

Maintains strong judgment and domain expertise and able to validate outputs and ensure quality

Continuously explores and applies new AI-driven approaches to improve performance

Compensation

On-site (preferred):

$150K–$170K base +

15% performance bonus

tied to pipeline and campaign KPIs

Remote (exceptional candidates):

$140K–$155K base +

10–15% performance bonus

tied to the same KPI structure

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