Senior Specialist, Communications & Content Strategy, Asset Management Marketing

Overview

Northern Trust, a Fortune 500 company, is a globally recognized, award-winning financial institution that has been in continuous operation since 1889. Northern Trust is proud to provide innovative financial services and guidance to the world’s most successful individuals, families, and institutions by remaining true to our enduring principles of service, expertise, and integrity. With more than 130 years of financial experience and over 22,000 partners, we serve the world’s most sophisticated clients using leading technology and exceptional service.
Role/Department:

Senior Specialist, Communications & Content Strategy/Asset Management Marketing
Are you passionate about turning market insights into content advisors actually use?
This role blends market knowledge, strong storytelling, and digital engagement acumen. You’ll create timely, insight-led content that helps financial advisors and their clients understand what’s happening in markets while shaping how Northern Trust Asset Management shows up during moments that matter. Working closely with portfolio managers, marketing, sales, and compliance, you’ll deliver thought leadership that differentiates our investment perspective and drives digital engagement across U.S. intermediary and proprietary wealth channels.

Key Responsibilities

Write advisor-centric thought leadership
Market commentary, investment explainers, portfolio construction content, client-ready guides, emails, infographics, and video/podcast scripts
Translate complex ideas into plain English
Turn investment views, data, and product mechanics into clear, client-friendly narratives advisors can share
Support lead-generation campaigns
Create content for email, social, paid media, landing pages, gated assets, and nurture flows—focused on engagement and qualified leads
Lead rapid market-response content
Draft and coordinate time-sensitive market commentary in close partnership with Investment teams—often under tight deadlines
Collaborate across teams
Work daily with Investments, Sales, Product Marketing, Digital, Design/Video, and Compliance to deliver high-quality, compliant content
Measure and improve performance
Track engagement, SEO, MQLs, and sales adoption—and use insights to refine topics, formats, and distribution

Qualifications

5+ years of writing/editing experience in asset or wealth management (or related financial services)
3+ years creating content for intermediary channels (wirehouse, IBD, RIA)
Strong understanding of markets, investment products (mutual funds, ETFs, SMAs, alternatives), and portfolio construction concepts
Proven ability to create digital-first content that drives engagement and leads
Comfort working in a regulated environment, including close partnership with Compliance
Strong interviewing, headline-writing, and fact-checking skills
Highly organized, deadline-driven, and comfortable operating during fast-moving market events
Familiarity with content performance metrics (e.g., analytics, UTMs, CRM/marketing automation)

Working Model

Hybrid: We have a balanced hybrid working model to ensure you get the flexibility you need. The successful candidate will spend time between working in the office and working from home.

Salary Range

$109,940 - 186,760 USD

Benefits

Salary range is a good faith estimate of base pay. Northern Trust provides a comprehensive benefits package including retirement benefits (401k and pension), health and welfare benefits (medical, dental, vision, spending accounts and disability), paid time off, parental and caregiver leave, life & accident insurance, and other voluntary and well-being benefits. Northern Trust also provides a discretionary bonus program that may include an equity component.

Working With Us

As a Northern Trust partner, greater achievements await. You will be part of a flexible and collaborative work culture in an organization where financial strength and stability is an asset that emboldens us to explore new ideas. Movement within the organization is encouraged, senior leaders are accessible, and you can take pride in working for a company committed to assisting the communities we serve. Join a workplace with a greater purpose. We’d love to learn more about how your interests and experience could be a fit with one of the world’s most admired and sustainable companies. Build your career with us and apply today. #MadeForGreater

Reasonable accommodation

Northern Trust is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please email our HR Service Center at MyHRHelp@ntrs.com.

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