Associate Director of Media Data Science

A company is looking for an Associate Director, Media Data Science to lead advanced media analytics across healthcare campaigns.
Key Responsibilities

Lead advanced measurement strategy across HCP and DTC campaigns, including various analytics methodologies
Integrate and analyze healthcare datasets to quantify media impact and connect exposure to business outcomes
Collaborate with cross-functional teams to ensure measurement frameworks align with business objectives and mentor analysts

Required Qualifications

6-10+ years of experience in data science, advanced analytics, or media measurement, preferably in healthcare or pharma
Deep experience with MMM, multi-touch attribution, lift studies, and healthcare claims analysis
Proficiency in SQL and Snowflake, with experience in medallion data architecture environments
Strong skills in Tableau and/or Looker for dashboard development
Advanced PowerPoint skills for clear communication of complex analyses