Graphic Designer

Job Summary
Unleashed Brands is seeking a versatile and forward-thinking Graphic Designer to join our in-house creative studio. This isn't just a "layout" job. You'll be a visual storyteller responsible for everything from campaign ideation to final production across a portfolio of beloved children's brands.

The ideal candidate brings solid hands‑on design experience and a natural curiosity for where the craft is headed. You'll blend strong design fundamentals with emerging AI tools, including Adobe Firefly, Gemini, and ChatGPT, to produce high‑impact assets across digital, print, social, video, presentations, and in‑store environments. You'll also play a key role in supporting our franchise network by building scalable asset libraries that empower local marketing while protecting brand integrity.

This position will report to the Vice President of Creative and collaborates cross‑functionally across marketing, digital, and strategy teams.

Responsibilities

Campaign Ideation & Execution: Transform creative briefs into polished, on‑brand concepts for multichannel campaigns across digital, print, social, email, video, and in‑store touchpoints – producing a wide range of assets including display ads, social content, email graphics, print collateral, presentations, and edited video/audio content.

Brand Support: Ensure all creative work is visually compelling, on‑brand, and on‑message across the Unleashed Brands portfolio, while contributing to brand refresh initiatives and maintaining consistent visual standards across all touchpoints.

Franchisee Creative Support: Build and maintain customizable asset libraries on partner platforms, adapting brand assets to give franchisees the tools to generate localized marketing materials while upholding brand standards.

Project Management: Manage multiple projects simultaneously with speed, accuracy, and solid design instincts, maintaining a consistent bar for quality, scalability, and timeliness while organizing digital assets to ensure a reliable source of truth for all creative files.

AI & Emerging Tech Integration: Actively leverage Adobe Firefly, Gemini, ChatGPT, Eleven Labs, and other emerging tools to improve workflow efficiency and elevate overall output quality.

Collaboration & Communication: Partner cross‑functionally with internal creative, marketing, digital, and franchise teams to understand objectives, communicate design decisions clearly, and incorporate feedback effectively.

Skills / Qualifications

Bachelor’s degree in Graphic Design or a related field, or equivalent professional experience.

5-7+ years of professional design experience, preferably in a marketing, in‑house, franchise, or agency environment.

Proven experience leading projects from concept through fully executed campaign delivery.

Strong portfolio demonstrating work across digital, print, social, email, video, and branded environments.

Demonstrated ability to lead creative direction for campaigns and brand initiatives.

Strong communication and collaboration skills, with experience presenting work to stakeholders and incorporating feedback effectively.

Excellent organizational, time‑management, and project ownership skills in a fast‑paced environment.

The ability and desire to stay updated on emerging tools and techniques to incorporate into the creative process and improve project efficiency.

An eye for innovation and a passion for staying ahead of design trends.

Expertise in UI/UX design principles and experience designing for responsive web and email platforms.

Unrivaled attentive eye for quality and detail.

A proactive problem‑solver with a strong work ethic, reliable and flexible to different area(s) needs.

Technical Skills

Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign; Premiere Pro and After Effects are a plus).

Familiarity with Canva, Figma, or similar tools is an advantage.

Experience in creating print‑ready files and digital executions for paid media platforms.

Skilled in image editing, photo retouching, and preparing print‑ready files.

Basic understanding of HTML and CSS is a bonus but not required.

Perks

Paid bi‑weekly.

Company paid holidays.

Flexible paid time off.

Paid parental leave.

Multiple health‑care insurance plans that cover medical, dental, prescription, vision, and employer HSA contributions.

Competitive 401(k) program with employer matching contributions.

Daily dress code of "business casual".

A positive work environment.

And much, much more.

Company Description
Unleashed Brands was founded to curate and grow a portfolio of the most innovative and profitable brands that help kids learn, play and grow. Over the last 10 years, the team at Unleashed Brands has built a proven platform and know‑how for scaling businesses focused on serving families. Its mission is to impact the lives of every kid by providing fun, engaging and inspiring experiences that help them become who they are destined to be. Unleashed Brands has more than 1,300 locations open and in development with plans to open more than 100+ new units annually over the next 5 years. For more information, please visit www.unleashedbrands.com. Unleashed Brands is headquartered in the Dallas/Fort Worth Metroplex.

Commitment to Equal Opportunity
Unleashed Brands is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law.

ADA
Consistent with the Americans with Disabilities Act (ADA), Unleashed Brands will provide reasonable accommodation to participate in the job application or interview process when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship.

Equal‑Opportunity Employer
Unleashed Brands is proud to be an equal‑opportunity employer.

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