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Inbound Marketing Manager

Virtual Vocations Inc, New York, NY, United States


A company is looking for an Inbound & Performance Marketing Manager to manage paid channels and optimize inbound marketing strategies.
Key Responsibilities

Oversee Google Ads and LinkedIn Ads, including strategy, execution, and performance analysis
Manage the marketing website for conversion optimization and run A/B tests on landing pages
Implement analytics and attribution systems to track campaign performance and ROI

Required Qualifications

5-7+ years of B2B marketing experience, with at least 3 years in paid channel management
Proven experience in scaling paid channels and managing substantial budgets
Hands-on experience with modern CMS platforms for landing page creation
Familiarity with analytics tools such as GA4, HubSpot, and Salesforce
Experience with AI tools and a strong experimentation mindset