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Marketing Specialist

Kerkering, Barberio & Co, Sarasota, FL, United States


Marketing Specialist
Reports to: Marketing Strategy Manager

Supervises: N/A

FLSA: Non-exempt

Hours: ~20 per week

Overview
We’re looking for a creative, curious, and detail-oriented Marketing Specialist to join our team this season. This is a hands-on opportunity to build real-world experience in content creation, digital marketing, and brand development within a professional services environment. You’ll work closely with our Marketing Strategy Manager and gain exposure to everything from social media and email campaigns to events and website content. If you enjoy bringing ideas to life and want to see your work actually used, this is a great place to start.

What You’ll Do

Create, schedule, and monitor content across LinkedIn, Instagram, Facebook, and X

Format and distribute email campaigns and newsletters

Update website content using WordPress, including blog posts and landing pages

Assist with content creation such as graphics, articles, and campaign materials

Support event coordination and promotion (before, during, and after events)

Track basic marketing metrics like engagement and email performance

Help manage promotional items, including inventory and ordering

Jump in on marketing and branding projects as needed

What You’ll Bring

Strong written communication skills

Familiarity with social media platforms (especially LinkedIn and Instagram)

Experience with Canva or similar design tools

High attention to detail and strong organizational skills

Basic experience with WordPress

Interest in AI tools like ChatGPT, Copilot, or similar

General understanding of marketing, communications, or branding

Willingness to learn SEO and digital marketing fundamentals

What You’ll Gain

Real, portfolio-worthy work (not just busy work)

Exposure to a full marketing function inside a growing firm

Experience working with tools like WordPress, email platforms, and AI tools

Insight into how marketing supports business growth and client experience

Mentorship and hands-on guidance from an experienced marketing leader

Why Join Us
We’re a collaborative team that values creativity, initiative, and continuous improvement. You’ll be supported, challenged, and given the opportunity to contribute in meaningful ways from day one.

If you’re someone who likes to create, learn, and see your work make an impact, we’d love to meet you.

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