Performance Marketing Strategist Agency

The Short of It
We're looking for a senior performance marketer with experience leading execution across most core channels of the modern marketing stack (email, content, SEO, paid media, and/or HubSpot & RevOps), paired with strong client-facing experience and team management skills. This role is ideal for someone who wants to deepen their ability to lead delivery, manage clients, and coordinate teams while driving measurable results. We're looking for a doer with leadership potential.

Overview
Looking for a role where you can lead delivery, not just support it?

At ProperExpression, our Performance Marketing Strategists are execution leaders, not meeting runners. This role sits at the center of client delivery – translating strategy into action, leading project managers and specialists, and owning the quality, results, and momentum of client work. It's a senior, client-facing delivery role for marketers who understand how modern marketing works in the real world.

If you enjoy working directly with clients, coordinating complex marketing programs, and holding work to a high bar across channels – we would be delighted to meet you!

About ProperExpression
ProperExpression is a fully-remote boutique growth marketing agency focused on the B2B SaaS and Financial Services industries. We partner with ambitious clients to build predictable, scalable growth engines across channels, including SEO, content, paid media, email, and RevOps.

We are a HubSpot Platinum Partner and have been recognized by Clutch and Excellence.com as a top-performing agency. Despite being a relatively young agency, we're growing quickly and intentionally, and building the next phase of the firm with people who want real ownership, real impact, and room to grow.

We also laugh a lot, don't take ourselves too seriously and try to make any excuse to eat good food - sharing food experiences has become a bit of an internal culture with life of its own.

The Role (What You'll Actually Do)
As a Performance Marketing Strategist, you will lead account teams made up of channel specialists (PPC, SEO, creative, copy, web dev etc.) and project managers to deliver results and ROI for our clients.

You will be expected to:

Collaborate on strategy with the Account Director and own execution

Lead day-to-day client delivery and communication

Ensure work is executed at a high standard across channels

Coordinate internal project managers and channel specialists to ensure nothing slips

Monitor performance and proactively surface insights, risks, and opportunities

Be accountable for client results, retention, and delivery quality

Key Objectives
Success in this role is based on the following factors, in order of importance:

Client retention

: Retain clients by consistently delivering value, earning trust, and maintaining momentum.

Client results

: Drive measurable results through high-quality execution and ongoing optimization.

Productivity

: Deliver work efficiently by managing scope, team utilization and your own time.

Who This Role Is For
This role is ideal for a mid-career agency marketer who:

Has deep hands-on marketing experience across multiple channels

Enjoys managing ongoing client relationships

Is highly organized and delivery-oriented

Is comfortable leading client meetings and explaining results

Can coordinate complex workstreams without micromanagement

Wants to grow into an Account Director or VP-level role over time

You enjoy being “at the tip of the spear” on accounts – close to the work, close to the client, and accountable for outcomes.

Job Requirements
Location & Work Setup

Fully remote

Must be located in the US or Canada

Must be willing to work EST hours full-time

Experience

6+ years of professional marketing experience

Proven experience managing ongoing client relationships at a marketing agency

Experience overseeing multi-channel marketing programs

Project management experience (formal or informal)

Marketing Stack Experience

You must have:

Expert-level experience in at least one of the following

Hands-on intermediate or higher experience in at least three

Familiarity with all, with no more than 1–2, with zero experience

Marketing areas:

Email & Marketing Automation

Content Marketing

SEO

Paid Search

Paid Social (LinkedIn and/or Meta)

HubSpot and/or RevOps

You will be expected to:

Discuss these channels confidently with clients

Interface intelligently with channel specialists

Assign work and evaluate quality

Explain performance and tradeoffs

Soft Skills & Attributes

Highly organized and detail-oriented

Proactive and responsive

Strong written and verbal communicator

Problem-solver with a “figure it out” mentality

Comfortable managing ambiguity

Resilient and determined

Motivated to challenge themselves and continuously learn

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401K

PTO

Annual Retreat (this year we're going to Cancun!)

Fully remote work environment

Application Instructions
To be considered, please follow these instructions carefully:

Submit your resume in PDF format

In the “Additional Comments” field, tell us: What is your favorite food and why

If we schedule an intro call, be sure to ask how a bison became the spirit animal of ProperExpression