Marketing Specialist

We are a locally trusted team that takes pride in craftsmanship, customer experience, and doing things the right way. We’re looking for a hands‑on Marketing Specialist who enjoys being in the field, creating real content, and helping tell the story of our work.

In this role, you’ll work with our team to capture projects as they happen, turn them into clear, homeowner‑friendly content, and help maintain a consistent presence across our channels.

This is an execution‑focused role centered on producing consistent, high‑quality content that supports lead generation. We’re not looking for a strategy‑only hire — we need someone who can plan, create, and execute. This is a hands‑on position, and you’ll be expected to visit job sites and capture real project content.

Key responsibilities
Content Creation & Social Media (Primary Focus)

Capture before/after project photos and videos at job sites

Create and publish 2-3 social media posts per week (Facebook, Instagram)

Produce short‑form video content (Reels, YouTube Shorts, TikTok), including how‑to videos, installation tips, and project walkthroughs

Write clear, homeowner‑focused captions that explain projects and value

Maintain consistent branding using existing templates

Photography & Field Work

Schedule and coordinate project photo appointments with homeowners

Visit job sites to capture high‑quality photos and videos

Organize and upload photos into shared cloud storage (Dropbox/OneDrive) by project and category

Build a consistent library of real project content

Marketing Execution & Campaign Support

Create graphics and marketing materials using Canva (using templates)

Assist with seasonal campaigns (spring windows, fall doors, etc.)

Create, run, and support local events, sponsorships, and community presence

Help maintain a consistent marketing presence across all channels

What We’re Looking For
Required

2+ years of marketing or content creation experience

Strong ability to create photo and video content

Comfortable using Canva, Meta Business Suite

Photo, video editing and uploading (OneDrive, Dropbox, CapCut, Adobe, or related software)

Organized and demonstrates ability to follow structured processes

Able to work independently or on a team

Preferred

Experience in home improvement industry

Experience with CRM systems (HubSpot or similar)

Compensation and Benefits

Salary: $55,000 – $72,000 (based on experience)

Full‑time, Monday – Friday

Malvern, PA (on‑site / hybrid flexibility)

Health insurance (single or family options)

Whether you’re a seasoned professional or ready to take the next step in your career, we’re always looking for driven individuals to join our growing team.

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