U.S Marketing Manager (Product & Go-To-Market) - Fresno, CA

U.S Marketing Manager (Product & Go-To-Market) - Fresno, CA

Full-time

Compensation: USD 110,000 - USD 130,000 - yearly

Suterra is seeking a

U.S. Marketing Manager

to join our team in Fresno, CA. This is an in-office role for someone who wants to be deeply embedded in the business, work closely with cross-functional partners, and have real ownership over how our products are positioned, promoted, and supported in the market. Regular travel will be required. This role is a key driver of our commercial success.

What You’ll Do

Own product positioning, messaging, and value propositions for existing products across U.S. B2B markets

Lead product marketing and product launch campaigns that target channel distribution and/or grower end users, ensuring alignment across Sales, Marketing, Operations, and Leadership

Identify and cultivate business development relationships with industry organizations and channel partners

Translate technical product details into clear, compelling customer-facing messaging and develop effective sales/promotional materials for product launches

Create practical sales enablement tools that support real selling situations

Partner closely with Sales and Sales Operations to support pipeline growth and execution

Leverage CRM and web analytics data to inform campaigns, segmentation, and performance

Support and improve sales and marketing processes to drive clarity and efficiencyLead and develop seasoned, successful direct reports, setting clear priorities and expectations

Balance strategic planning with hands‑on execution

What We’re Looking For

5+ years of proven experience in B2B product marketing

Strong understanding of go-to-market strategy and execution within channel sales environments

CRM experience required; HubSpot strongly preferred

Experience working closely with Sales and Sales Operations

Prior people leadership or mentorship experience

Comfortable working in an in‑office environment in Bend, OR

Highly organized, accountable, and self‑directed

Able to pivot quickly between tasks and priorities

Strong judgment and discretion

Practical, solutions‑oriented mindset

Someone who builds strong working relationships that benefit the company’s brand and culture both in the office and with international co‑workers/agencies

The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, region, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories.

All your information will be kept confidential according to EEO guidelines.

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