Marketing Manager

Overview

The Marketing Manager will lead and execute marketing strategies across multiple businesses within The Food Source umbrella. This role is hands-on and highly collaborative, supporting B2B sales, R&D, and leadership teams in a technical food ingredient environment. We are seeking a strategic and execution focused marketer who can translate complex capabilities within ingredients, flavors, seasonings, blending, logistics, and R&D into clear, compelling, and sales-enhancing marketing assets. This role is critical to improving brand consistency, sales enablement, lead generation, and go-to-market effectiveness across multiple operating entities.
Success In This Role Looks Like

Sales teams consistently use and trust marketing materials.
Marketing assets clearly communicate technical capabilities and customer value.
Marketing execution scales as the business grows.
Marketing assets deliver the clear message, consistent with the tone and voice of the brand.
Leadership and sales see marketing as a strategic and operational partner.
Key Responsibilities

Marketing Strategy & Brand Management
Develop and manage B2B marketing strategies across multiple Food Source businesses.
Maintain consistent brand positioning while supporting distinct business units and service lines.
Translate technical capabilities into clear customer-facing value propositions.
Partner with leadership, sales, R&D, and operations to align marketing priorities with commercial goals.
Support internal needs with creative marketing requirements, such as recruiting, employee engagement, and morale.
Oversee the marketing functions of a small support team, including those with marketing responsibilities as a portion of their role, as well as those still developing the marketing acumen.
Marketing Production & Execution

Manage Day-to-day Marketing Production Activities Including
Design and creation of sales and marketing materials
PowerPoint presentations (sales decks, customer presentations, internal training)
Product demonstration support materials
Promotional items and branded collateral
Coordinate with internal teams and external vendors (designers, printers, agencies).
Website maintenance and updates.
Ensure projects are delivered on time, on budget, and aligned with brand standards.
Own asset organization, version control, and accessibility for sales teams.
Coordinate management of assets and inventory.
Sales Enablement & Customer Support

Develop tools and materials that directly support sales conversations.
Collaborate with sales to identify material gaps and improve close rates.
Support product launches, customer visits, and trade events.
Ensure marketing assets are practical, technical, and easy for sales teams to deploy.
Planning, Workflow & Project Management

Manage marketing calendars, project timelines, and priorities across businesses.
Balance multiple workstreams and business needs without losing execution quality.
Continuously improve marketing workflows and vendor relationships.
Key Performance Indicators (KPIs)

Adoption and usage of marketing materials by sales teams
Sales feedback on material effectiveness
Reduction in custom/one-off material requests
On-time completion of marketing projects
Budget adherence for marketing production and promotional spend
Cycle time from request to delivery
Consistency of messaging across businesses and materials
Quality and clarity of technical-to-commercial translation
Stakeholder satisfaction scores (sales, R&D, leadership)
Improved reuse of marketing assets across brands
Vendor cost efficiency and performance
Improved internal workflows and reduced rework
Qualifications

5+ years of B2B marketing experience, preferably in food or technical services.
Strong experience supporting B2B sales organizations.
Proven ability to manage multiple brands or business units simultaneously.
Excellent project management and organizational skills.
Strong PowerPoint and presentation development experience.
Comfort working in a technical, R&D-driven environment.
Ability to work cross-functionally and manage multiple priorities.

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