Digital Marketing Specialist, eMerchandising

About the Role
As a Digital Marketing Specialist, eMerchandising, you will develop and implement digital programs and campaigns to support internal partners in executing vendor campaigns for online merchandising. Your primary focus will be to optimize the online shopping experience, strategically manage product SKU assortments, and analyze performance metrics to drive sales and enhance the overall customer journey. This role is vital in executing digital marketing efforts, improving user experience, increasing marketing effectiveness, and amplifying the TD SYNNEX brand. You will also derive consumer insights to optimize strategies and ensure the success of online campaigns.

What you’ll do
Campaign Strategy and Execution

Implement digital marketing assets to meet business objectives and revenue goals.

Manage digital content, procurement, development, and posting activities.

Content Management

Maintain brand standards for TD SYNNEX and its vendor partners.

Collaborate with design teams for digital specifications and ensure consistency in all content

Performance Analysis

Track, analyze, and report data to identify trends and maximize ROI for campaigns.

Perform testing on landing pages and use audience segmentation for personalized content delivery.

Strategy Optimization

Recommend and implement strategies to drive traffic, increase user adoption, and boost online sales.

Develop reporting and analytical tools to continuously improve digital marketing efforts.

Collaboration and Guidance

Share best practices and strategies across regions and businesses.

Manage external marketing agencies and partnerships as needed.

What we’re looking for
Experience

1 to 3 years of relevant work experience in digital marketing.

Education

Bachelor's degree in marketing or communications preferred.

Equivalent experience considered.

Skills

Strong clerical and data entry skills.

Proficiency in English and Spanish.

Ability to create and conduct presentations.

Strong interpersonal, leadership, organizational, and time management skills.

Ability to work under pressure and meet deadlines.

Ability to maintain confidentiality and build effective working relationships.

Working Conditions

Occasional non-standard work hours or overtime as business requires.

On-call availability as necessary.

Professional office environment.

Physical Requirements

Ability to be immobile for extended periods and transport up to 20 lbs.

Other

Able to execute instructions, request clarification when needed, and work independently with minimal supervision.

Strong negotiation skills and ability to promote ideas persuasively.

What’s In It For You?

Elective Benefits:

Our programs are tailored to your country to best accommodate your lifestyle.

Grow Your Career:

Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.

Elevate Your Personal Well-Being:

Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.

Diversity, Equity & Inclusion:

It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.

Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program.

Connect with Your Community:

Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.

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