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Fox is hiring: VP, Ad Sales Strategy in Los Angeles

Fox, Los Angeles, CA, United States

Salary min: $247,000.00

Salary max: $345,000.00


Job Title

Fox Corporation is seeking a strategic and commercially minded leader to define and scale the advertising business for FOX One's streaming platform.

About the Role

We are looking for a leader to define and drive the monetization strategy around Fox One. You will play a critical role in shaping the go-to-market approach, influencing product development, and driving revenue growth by translating Fox One's premium content, audience, and data capabilities into a differentiated advertising offering.

A Snapshot of Your Responsibilities

  • Develop and lead advertising and sponsorship strategy across Fox One's streaming environment
  • Lead revenue strategy as well as key revenue partnerships and advertising sponsorships for Fox One's ad business, with direct accountability for achieving commercial targets
  • Define solutions and go-to-market frameworks around Fox One opportunities; shape compelling sales narratives that position Fox One's content, audience, and data as a differentiated market offering
  • Define pricing and packaging strategy in collaboration with Fox Ad Sales
  • Serve as the senior commercial lead interfacing with Fox One product, Fox Ad Sales, Research and AdRise ad tech teams, setting roadmap priorities across ad formats, targeting, measurement, and programmatic infrastructure
  • Establish and lead Fox One's first-party data priorities and audience strategy; define measurement and attribution frameworks in partnership with revenue operations, research, data science, and third-party providers
  • Partner closely with FOX ad sales leadership (serving as Subject Matter Expert around Fox One) in key client and agency engagements, including upfronts and complex deal negotiations
  • Translate client, agency, and market intelligence into actionable product and go-to-market strategies
  • Define KPIs and executive reporting frameworks; deliver actionable performance insights to senior leadership
  • Evaluate and guide adoption of emerging ad tech trends in partnership with ad solutions teams (e.g., clean rooms, alternative IDs, shoppable/interactive formats, AI-driven personalization) to maintain competitive advantage

What You Will Need

  • 10+ years of experience across advertising sales, ad operations, ad tech, or media strategy in digital/streaming environments
  • Deep CTV/AVOD expertise, including hands-on experience with programmatic deal structures (SSP/DSP, PMP, programmatic guaranteed), direct IO, and advanced TV buying
  • Proven track record of driving ad revenue growth for a streaming or digital media platform
  • Strong product sensibility, with experience partnering closely with engineering and product teams to shape roadmaps
  • Fluency in financial modeling, revenue forecasting, and data-driven decision-making
  • Exceptional communication skills, with the ability to translate complex data and product capabilities into clear, compelling narratives
  • High emotional intelligence and ability to lead through influence across cross-functional stakeholders including sales, product, technology, research, and finance

Nice to Have, But Not a Dealbreaker

  • Experience at a major media company, streaming platform, or ad tech company (e.g., Hulu, Peacock, Roku, FreeWheel, The Trade Desk)
  • Familiarity with FOX's content portfolio and the sports, news, and entertainment advertising landscape
  • Experience with upfront and scatter market dynamics in a converged linear and streaming environment
  • Exposure to first-party data platforms, clean room technologies, and identity and measurement solutions

Pay Rate/Range

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $247,000.00-345,000.00 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.