Marketing Manager, AWS Industry Marketing

They are responsible for ensuring that AWS Industry & Startup Marketing has the digital marketing and program support needed to drive priority activities that deliver demand and pipeline. They must deeply understand our business priorities across industries, segments, and geographies — and help us prioritize our resourcing to ensure we support the highest-value activation's and marketing activities. They must also have excellent program and project management skills, work in close partnership and collaboration with parallel marketing teams and agencies to ensure we are able to execute effectively across channels for account-based marketing and executive programs. They will develop and own mechanisms that align cross-functional teams, clarify business priorities, and ensure appropriate resourcing for the right initiatives and teams. The ideal candidate demonstrates effective stakeholder mgmt., is comfortable in a fast-paced, high-stakes environment and adapts well when navigating change.

Key Job Responsibilities

Deeply understand business priorities across industries, segments, and geographies

Analyze and prioritize resourcing to support highest-value activations and marketing activities

Develop and own mechanisms that align cross-functional teams and clarify business priorities

Liaise with stakeholders to understand key priorities and make event-focused recommendations accordingly

Manage vendor relationships, contracts, and budgets

BASIC QUALIFICATIONS

4+ years of professional non-internship marketing experience

Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

Experience producing marketing promotional material for Owned & Operated channels

Experience in brand identity and voice development

PREFERRED QUALIFICATIONS

Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs

Experience with program management spanning planning, execution and project delivery

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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