Job Description
We’re looking for a Creative Lead - Creator in Residence to be the creative voice and on-camera face of our brand across social. This is not a traditional production role. You will own the full lifecycle of social video—from concept to camera to final edit—while building a recognizable, high-performing on-screen presence for the Care.com brand. You understand trends before they peak. You know what makes someone stop scrolling. You can develop repeatable content formats, experiment quickly, and balance cultural relevance with business impact. You’re equal parts creator, editor, and talent.
Employment Type:
9 month Contract
What You’ll Do:
Serve as the one of the primary on-camera creators for our brand
Concept bold, platform-native social video ideas
Script, shoot, and edit short-form video (Reels, Shorts, TikTok, etc.)
Edit in Premiere and/or CapCut
Rapidly test and iterate creative based on performance data
Translate business priorities into compelling social storytelling
Stay ahead of trends, sounds, formats, and cultural moments
Help shape the evolving voice and personality of the brand on social
What Success Looks Like:
A distinct, recognizable creator presence tied to the brand
Consistent production of high-performing, social-native video
Repeatable formats that drive engagement and conversion
Tangible growth across platforms driven by creative excellence
Qualifications:
Qualifications
4+ years creating high-performing social video content
Strong editing skills in Adobe Premiere and CapCut
Deep fluency in Instagram Reels, TikTok, and YouTube Shorts
Proven ability to concept ideas that feel native, not forced
Strong on-camera presence—confident, relatable, engaging
Sharp instincts for hooks, pacing, and retention
Comfort in a fast-paced, test-and-learn environment
Experience turning creative into measurable performance
Nice to haves:
* Experience as the face of a brand or personal creator account * Motion graphics / After Effects experience * Background in DTC or consumer brands, * Experience working closely with growth/performance teams * Personal experience with caregiving (e.g. kids, seniors)
Additional Information
Available in more than 20 countries, Care.com is the world's leading platform for finding and managing high-quality family care. Care.com is designed to meet the evolving needs of today's families and caregivers, offering everything from household tax and payroll services and customized corporate benefits packages covering the care needs of working families, to innovating new ways for caregivers to be paid and obtain professional benefits. Since 2007, families have relied on Care.com's industry-leading products—from child and elder care to pet care and home care.
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Creator in Residence Video Social First
CARE, Dallas, TX, USA
Job type: Contract