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Marketing Manager

CBTax, New York, NY, USA

Job type: Full Time


About CBTax
CBTax is an award-winning, global R&D tax consultancy firm with offices in Manchester and Northampton in the UK, Dublin, and our newest location in New York supporting the US market. As one of the fastest-growing firms in our sector, we specialize in R&D tax credits and other incentives, partnering with businesses across regions and CPA firms as a trusted advisor in tax credits and incentives. We’re looking for high-performing, commercially minded problem-solvers who want to make a tangible impact. There has never been a more exciting time to join CBTax as we continue our international growth.

About The Role - Marketing Manager
As the Marketing Manager, you will report to the US Head of Sales and Marketing and lead initiatives within the US and globally. This role sits at the intersection of marketing and sales, partnering closely with the leadership team to execute data-driven campaigns, elevate digital presence, and align marketing initiatives with commercial objectives. The position also supports internal communications, events and cross-functional collaboration to ensure a cohesive and high-performing go-to-market strategy.

Responsibilities

Develop and execute integrated, multi-channel marketing campaigns aligned with U.S. sales and revenue targets

Manage and optimize performance across email, paid media, social media, and content marketing using data-driven insights

Partner with sales to drive lead generation, pipeline development, and conversion

Plan and execute webinars, trade shows, and in-person events, including strategy, logistics, and ROI tracking

Manage relationships with external vendors, agencies, and marketing partners

Lead internal communications, including newsletters, announcements, and initiatives that support employee engagement and alignment

Ensure marketing efforts are aligned with sales, HR, and leadership priorities across the business

Oversee website, content strategy, and overall digital presence to support brand and demand generation goals

Drive social media growth, engagement, and performance against defined KPIs

Develop sales enablement materials, including presentations, case studies, and client-facing collateral

Maintain brand consistency across all marketing channels and touchpoints

Partner with sales to drive and produce national and regional marketing events while supporting a partnership and alliance function

Lead and manage the marketing function, including prioritization, execution, and team development

Establish scalable processes, best practices, and performance metrics to improve marketing effectiveness and ROI

Basic Qualifications

Bachelor’s degree in Marketing, Business, or a related field (preferred)

3+ years of marketing experience, preferably in a B2B or professional services environment

Demonstrated experience executing multi-channel marketing campaigns tied to revenue outcomes

Proficiency with CRM platforms (e.g., HubSpot, Salesforce) and marketing automation tools

Experience managing website CMS platforms (e.g., WordPress, Squarespace)

Strong analytical skills with the ability to interpret data and optimize performance

Experience with social media management tools and digital marketing platforms

Working knowledge of design tools (e.g., Canva, Adobe Creative Suite) preferred

Previous experience with events and partnerships

Strong communication, organizational, and cross-functional collaboration skills

Why CBTax?

Step into a role within a scaling, internationally backed firm where high performers are quickly given expanded scope and visibility

Build both strategic and commercial skill sets through hands‑on experience tied directly to revenue outcomes

Learn alongside experienced operators across marketing, sales, and consulting—not in isolation, but embedded in the business

Gain consistent access to senior leadership, with the opportunity to influence initiatives beyond your core remit

Compensation & Total Rewards

Market‑aligned base salary with a results‑oriented bonus structure

Full suite of health, wellness and employee benefits

Strong PTO and a hybrid work schedule

Rapid career growth opportunities

Ability to earn commission in supporting the growth of the company

Work Environment & Flexibility

Flexible work model designed to balance autonomy with collaboration

Opportunities to spend time in other office locations for cross‑team collaboration

Team environment that values pace, accountability, and mutual support

Access to company-sponsored activities and opportunities to engage in community‑focused initiatives

Equal Opportunity Employer
CBTax is committed to building a diverse and inclusive workplace. All qualified applicants will receive consideration regardless of race, gender, age, religion, disability, sexual orientation, or background . We focus on skills, potential, and commitment because talent knows no boundaries.

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