Senior Digital Strategist

Candidate Overview

A visionary digital strategist passionate about the evolving landscape of social media and creative expression.

An individual driven by the belief that social media is central to modern communication and commerce, particularly on platforms like YouTube, Instagram & TikTok.

A professional eager to merge traditional brand planning with modern social principles while emphasizing social intelligence to shape innovative marketing.

Responsibilities Overview
Strategic Development

Design modern social strategies for global clients, balancing creative innovation with measurable outcomes.

Collaborate seamlessly with internal planning teams and external agency partners.

Social-Centric Consulting

Lead in developing channel and content strategies that integrate with broader digital plans.

Build actionable audience personas for social activation.

Craft clear, single-minded creative briefs and social journey maps to inspire creative teams.

Remain immersed in cultural and social trends to ensure strategies and creative outputs are forward-thinking.

Implementation & Measurement

Provide expertise in social communication best practices , ensuring work effectiveness through appropriate measurement tools .

Manage and mentor junior strategists and interns, tracking their performance and helping them achieve their potential.

Job requirements
Ideal Candidate Profile

4–6 years in an agency or as a Digital Strategist/Social Strategist/Digital Planner .

Proven ability to connect audience insights with actionable strategies.

Experience

4–6 years in an agency or as a Digital Strategist/Social Strategist/Digital Planner .

Proven ability to connect audience insights with actionable strategies.

Cultural Expertise

Ability to integrate local insights into global strategies.

Skills & Attributes

Strong knowledge of social media and digital planning.

Skilled in research , leveraging qualitative and quantitative data for insights.

Exceptional storytelling, presentation, and writing abilities.

Digitally savvy with a pulse on platform updates and trends .

Comfortable working independently or as part of a collaborative team.

Benefits

Private medical health insurance program.

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