Junior Digital Marketing Manager

The Junior Digital Marketing Manager will demonstrate a clear understanding of business needs and goals to plan and execute digital marketing strategies that deliver excellent results and ROI. This role works collaboratively to coordinate and manage digital campaigns to implement a winning marketing strategy.

Essential Job Functions

Create and execute digital marketing strategies

Perform keyword, competitor, industry, and content development research

Optimize paid ad campaigns and manage ad spend

Planning, development and execution of digital programs and campaigns, including website strategy, budget, design, and social media.

Track KPIs through digital analytics and reporting to ensure strategies are achieving client objectives and producing ROI

Manage the call tracking platform

Execute continual research and learning to stay aware of trends within the industry

Prioritize tasks and manage time appropriately to meet short and long-term deadlines

Manage the digital marketing calendar

Work to maintain the online presence and reputation of the company

Working closely with marketing to establish and maintain brand awareness and consistency

Working closely with graphic designers to ensure content consistency

Work closely with Sales to ensure the effectiveness of each campaign

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