Marketing Specialist- Mandarin Speaking

Founded in 2017, HungryPanda is currently the largest overseas Asian food delivery platform. Starting in Nottingham, U.K., HungryPanda has expanded to more than 80 cities in 10 countries: the U.K., France, Italy, the U.S., Canada, Australia, New Zealand, Japan, South Korea and Singapore. Currently, HungryPanda works with over 80,000 riders, 100,000 merchants and serves over 6 million users worldwide

Job Description
Offline Promotion & Cross-Industry Partnerships

Lead field marketing operations in residential areas, office buildings, and commercial districts to increase brand visibility and user sign-ups

Recruit, train, and manage part-time promotional staff; assign daily tasks and track performance

Identify and develop local cross-industry partnerships (e.g., student unions, businesses, community organizations) to expand brand exposure

Plan and execute offline campaigns to drive user acquisition and improve second-order rate and customer retention

Collect user feedback and adjust local marketing strategies and field scripts to improve effectiveness

Build and maintain a local user contact database to strengthen user relationships and enhance loyalty and reputation

User Communities Operations & Campaign Execution

Manage local user communities to improve engagement and retention; create tailored strategies based on user profiles

Coordinate cross-functional resources to implement marketing activities and collaborate with the marketing manager to meet business goals

Regularly analyze competitor activity and market trends to provide optimization suggestions

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