Associate Brand Manager

Job Overview:
Search Solution Group is seeking an Associate Brand Manager on behalf of our client, a company known for producing high-quality fruit-based products. This role is responsible for executing brand and product strategies across Tree Top branded products, private label offerings, and other assigned lines to drive profitability and market growth. The Associate Brand Manager will support pricing, product development, packaging, and promotional initiatives while partnering cross-functionally to deliver strong business results and enhance brand performance.

Key Responsibilities:
Execute marketing strategies across assigned product lines to drive revenue, margin, and market share
Monitor business performance, including volume, pricing, and spending; recommend and implement corrective actions
Identify opportunities for product improvements, cost reductions, packaging updates, and line extensions
Support and implement new product launches, including business planning and go-to-market execution
Develop and execute customer-specific programs aligned with key initiatives
Analyze market data, trends, and performance metrics to provide actionable insights and recommendations
Support development of marketing campaigns and communication strategies to reach target consumers
Conduct and apply market research related to consumer behavior, demographics, and industry trends
Collaborate cross-functionally with Sales, Product Development, Finance, Production, and external partners
Maintain accurate reporting and tracking of brand initiatives and performance metrics
Ensure alignment with regulatory requirements, food safety, and quality standards
Requirements include:

Education:
Bachelor's degree in Marketing, Business Administration, or related field required
MBA preferred
Experience:
3-5 years of experience in brand management, product marketing, or related field
Experience in Consumer Packaged Goods (CPG) strongly preferred
Skills:
Strong analytical and data interpretation skills
Project management skills with ability to manage multiple initiatives simultaneously
Excellent written and verbal communication skills
Strong collaboration and cross-functional teamwork abilities
Proficiency in Microsoft Office (Excel, PowerPoint, Word)
Ability to influence and drive results through effective communication
Certifications:
None required
Knowledge:
Marketing principles including branding, promotions, and communication strategies
Market analysis, consumer insights, and performance tracking
Product lifecycle management and pricing strategies
Understanding of customer segmentation and channel strategies
Awareness of relevant regulatory and compliance standards
Key Competencies:
Strategic thinking with a strong business and financial acumen
Ability to manage multiple projects and priorities in a fast-paced environment
Strong problem-solving and decision-making skills
Ability to influence stakeholders and gain cross-functional alignment
High attention to detail and organizational skills
Creativity and innovation in marketing and product development
Strong interpersonal skills and ability to build relationships
Results-driven mindset with accountability for performance
How to Apply:
To apply for this position, please click the "Apply" button at the top right of your screen. Alternatively, you can email your application to info@ssgresume.com. Please ensure to include your resume and any other relevant documents or information that showcase your qualifications and suitability for the role. We appreciate your interest in joining our team and look forward to reviewing your application.

Company Industry: Consumer Goods

Location: Selah Washington

Equal Opportunity Employer Statement:
Search Solution Group is an Equal Opportunity Employer committed to fostering an inclusive workplace where diversity is valued and respected. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status in our hiring process or employment practices. We believe that a diverse workforce brings unique perspectives and strengths, driving innovation and growth. All employment decisions are based on qualifications, merit, and business needs. We welcome applicants from all backgrounds to apply and contribute to our team.

Disclaimer:
Please note that the job description provided is not exhaustive and is subject to change. Additional duties may be assigned as needed to meet the evolving needs of the organization and to ensure the successful completion of projects and objectives.