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Marketing

Respan, San Francisco, CA, USA

Job type: Full Time


Responsibilities

Own brand strategy, voice, and visual direction across the website, social, and product surfaces

Drive content production including blog posts, technical guides, customer stories, and launch videos

Plan and execute launches across Product Hunt, Show HN, X and LinkedIn announcements, and press outreach

Run growth marketing across paid and organic channels with clear pipeline accountability

Show up where AI engineers are: conferences, Discord, X, LinkedIn, podcasts, and OSS communities

Minimum Qualifications

1+ years of marketing experience at a developer tools, AI, or B2B SaaS company

Excellent writer who can translate technical depth into compelling, plain-language stories

Comfortable with the AI engineering vocabulary (LLMs, agents, evals, observability)

Willingness to work in person in Bay Area, CA

Preferred Qualifications

Existing presence in the AI developer community (X, LinkedIn, Discord, blog, or podcast)

Hands‑on experience running launches at a developer tools or AI startup

Light hands‑on with HTML/CSS, no-code tools, or analytics so you can ship without engineering

Background as an engineer, technical writer, or DevRel before moving into marketing

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