Responsibilities
Own brand strategy, voice, and visual direction across the website, social, and product surfaces
Drive content production including blog posts, technical guides, customer stories, and launch videos
Plan and execute launches across Product Hunt, Show HN, X and LinkedIn announcements, and press outreach
Run growth marketing across paid and organic channels with clear pipeline accountability
Show up where AI engineers are: conferences, Discord, X, LinkedIn, podcasts, and OSS communities
Minimum Qualifications
1+ years of marketing experience at a developer tools, AI, or B2B SaaS company
Excellent writer who can translate technical depth into compelling, plain-language stories
Comfortable with the AI engineering vocabulary (LLMs, agents, evals, observability)
Willingness to work in person in Bay Area, CA
Preferred Qualifications
Existing presence in the AI developer community (X, LinkedIn, Discord, blog, or podcast)
Hands‑on experience running launches at a developer tools or AI startup
Light hands‑on with HTML/CSS, no-code tools, or analytics so you can ship without engineering
Background as an engineer, technical writer, or DevRel before moving into marketing
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Marketing
Respan, San Francisco, CA, USA
Job type: Full Time