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Senior Account Executive

PlayOn, New York, NY, USA

Job type: Full Time


PlayOn is looking for an adriven, self-starting Senior Account Executive to generate meaningful multichannel advertising and brand partnership revenue for the PlayOn portfolio spanning MaxPreps, GoFan, and NFHS Network. The ideal candidate will be a true hustler who is able to build impactful marketplace relationships, grow a robust pipeline, and close new and renewal business on a consistent basis, while managing top C-level relationships with brand partners. This position will play a key role in re-introducing the MaxPreps brand to market, educating brands on the power of high‑school sports, and elevating PlayOn’s overall business.

The Outcomes You’ll Deliver

Revenue Generation – Achieve quarterly and yearly national advertising and brand partnership sales goals across MaxPreps and broader PlayOn portfolio

Relationship Development – Build impactful relationships within assigned market‑specific holding companies, strategic agencies, and direct clients, including C‑level stakeholders

Creative Collaboration – Operate alongside key internal departments to create unique and meaningful marketplace pitches that can help PlayOn stand out and win

Hunting & Farming – Establish strategies and roadmaps for supporting effective "hunting" (new business) and "farming" (renewals) opportunities

In this role, you can expect to

Consistently achieve or exceed quarterly and annual revenue targets

Lead relationship development with assigned ad agencies, direct clients, and the entire media buying and planning chain, tapping into existing VP/SVP/C‑level contacts for results

Pursue and close new business while driving renewals with existing clients

Build and evangelize unique proactive & reactive (e.g., RFP) multichannel partnerships spanning display, video, social, content, and more

Participate in client entertainment initiatives to support relationship development

Aid in post‑sale execution and optimization to ensure client satisfaction

Engage in ongoing feedback loops within internal departments and stakeholders to ensure marketplace knowledge and insights are being utilized internally

Uphold quality, real‑time reporting via Boostr and other internal systems

Communicate and collaborate internally with other departments including Client Strategy, Ad Operations, Revenue Strategy, and Content / Editorial

To thrive in this role, you have

Bachelor's Degree and 7+ years digital media sales experience

Deep VP/SVP/C‑level relationships within holding companies (e.g., Publicis, Dentsu, GroupM, OMG, Havas, IPG, etc.) and direct clients

Demonstrated track record of exceeding revenue targets through multichannel creative partnerships

Proven success in acquiring new business quickly and stewarding client and agency relationships that drive revenue growth

Experience with negotiating and closing brand partnerships

Ability to thrive in multiple sales environments (remote and in‑person) and effectively work with others to achieve broader business results

Organized, strategic thinker who’s able to take concepts to reality

Strong written and verbal communication skills

Interest in and enthusiasm for high school and broader sports marketplace

Understanding of the digital landscape including Display, Video, Audio, Social, Branded Content, Events, Data/Targeting, Ad Measurement, and more

Fluent in MS Office (Excel, Word, PowerPoint, OneDrive) & GSuite (Docs, Sheets, GDrive), and familiarity with Salesforce or other revenue reporting systems

The Benefits We Offer

Multiple medical insurance plans to choose from

Dental, vision, life, and disability insurance

Employee Emergency Fund

Company equity (stock options)

Open PTO policy

401(k) plan with company match

Hybrid/flexible work environment

Note: Must be a full‑time employee to participate in the company’s employee health benefit plan. Part‑time employees and interns are not eligible to participate.

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