Account Manager: Digital Marketing Strategy | Tampa Bay, Florida

Inflow Account Manager: Digital Marketing Strategy | Tampa Bay, Florida Tampa, FL·Full time Company website Apply for Account Manager: Digital Marketing Strategy | Tampa Bay, Florida This role ensures Inflow’s expertise is translated into business results through proactive communication, clear storytelling, strategic growth management, and relentless focus on client satisfaction and retention.
About Inflow Inflow is an established agency with a 17 year track record of providing top-tier results to our clients. Our team is our greatest asset and we strive to recruit and retain the best in the business. Our goal is to build an all-star team of passionate digital marketing experts who continue to push the bar higher and help each other become the best digital marketers in the industry so we can provide clients unparalleled results and service.
Description Account Manager Reports To: VP, Client Success
About Inflow Inflow is a boutique digital marketing agency specializing in SEO, AEO (Answer Engine Optimization), Paid Media, Conversion Rate Optimization, Analytics, and AI-driven search strategy. We partner primarily with eCommerce and B2B brands to drive measurable business outcomes through senior-level expertise, technical rigor, and transparent client communication.
Role Summary The Account Manager is the primary relationship owner and program manager for a portfolio of digital marketing clients across SEO, AEO, Paid Media, CRO, and Analytics engagements. The Account Manager will ensure clients have clear direction, structured programs, and a strong partnership experience.
This role is focused on client leadership, program coordination, and business alignment.
Success in this role means:
Clients feel confident in Inflow as a strategic partner
Work is clearly prioritized and aligned to business goals
Internal teams operate efficiently with clear direction
Projects stay on track across multiple marketing disciplines
Risks, scope changes, and growth opportunities are identified early
Clients renew, expand, and advocate for Inflow
The Account Manager ensures the right work happens at the right time by coordinating internal specialists and maintaining strong, trust-based client relationships.
Key Responsibilities Client Relationship Ownership Serve as primary point of contact for assigned clients
Build strong, trust-based relationships with client stakeholders
Lead structured client meetings with clear agendas, outcomes, and next steps
Ensure clients understand how work aligns to their business goals
Maintain high client satisfaction and retention
Represent the client perspective internally
Provide proactive communication and guidance
Manage expectations around timelines, scope, and deliverables
Program & Project Management Translate strategic recommendations into clear execution plans
Coordinate work across SEO, CRO, Paid Media, Analytics, and Content teams
Maintain organized project environments (ClickUp, Jira, or similar)
Ensure work progresses according to agreed priorities and timelines
Track deliverables, dependencies, and risks across multiple initiatives
Ensure teams have the context needed to execute effectively
Maintain visibility into resourcing needs and constraints
Support sprint planning and prioritization processes
Strategic Alignment & Planning Support Facilitate client goal-setting and KPI alignment discussions
Ensure marketing initiatives ladder up to business objectives
Partner with channel SMEs to translate strategy into actionable roadmaps
Help prepare Quarterly Business Reviews (QBRs) and executive presentations
Ensure reporting connects performance to client goals
Identify gaps between client goals and current scope
Communication & Reporting Ensure client communications are clear, proactive, and organized
Translate complex digital marketing work into client-friendly narratives
Ensure reporting is: Delivered on time
Accurate and contextualized
Connected to business outcomes

Document key decisions, action items, and priorities
Provide clear recaps and follow-ups after meetings
Growth & Retention Support Identify opportunities to expand impact across channels
Surface upsell opportunities in collaboration with SMEs and Business Development
Help scope change orders and expanded programs
Maintain awareness of account health, risks, and satisfaction signals
Support long-term client growth and retention goals
Required Skills & Experience Must-Have Experience working in an agency environment
3+ years in Account Management, Program Management, or Client Success within a digital marketing agency or marketing services environment
Strong understanding of digital marketing channels (SEO, Paid Media, CRO, Analytics, Content) at a general level
Proven ability to manage multiple client relationships simultaneously
Strong project management and organizational skills
Experience coordinating cross-functional teams
Ability to translate business goals into structured plans
Excellent written and verbal communication skills
Ability to simplify complex topics for non-technical stakeholders
Strong attention to detail and follow-through
Familiarity with SEO or Paid Media concepts
Experience supporting eCommerce or B2B clients
Experience preparing client presentations or executive summaries
What Success Looks Like (First 6–12 Months) Clients feel confident in program direction and communication cadence
Internal teams have clear priorities and well-structured work
Projects run smoothly with fewer last-minute escalations
QBRs and reporting clearly communicate business value
Expansion opportunities are identified proactively
Client retention and satisfaction remain strong
About Inflow:
Inflow is an award-winning digital marketing agency that has been an industry leader since 2007. Inflow provides clients with Paid Media Management, SEO, CRO, Digital Analytics, Email Marketing and more.
Inflow is an established agency with an over 18-year track record of providing top-tier results to our clients. Our team is our greatest asset and we strive to recruit and retain the best in the business. Our goal is to build an all-star team of passionate digital marketing experts who continue to push the bar higher and help each other and our clients become the best digital marketers in the industry.
Inflow has:
97% Client Retention Rate
134% Increase in Average Ad Revenue
9.3/10 Client Satisfaction Survey Score
5 Star Clutch Rating
130+ Years of Combined Digital Marketing Experience
Base Salary $65,000-$80,000 (based on experience) + bonus incentives.
Paid vacation and sick days
Insurance: Health, dental, vision, life, short-term and long-term disability
401K with employer contributions
Health and wellness budget (up to $65/month): Get a gym membership on us, and/or support your mental health and wellness needs (massages, physical therapy, and reiki all count!).
Monthly internet stipend
Give Back/ Civic Action Days: We provide time off for voting, political activism, marches/demonstrations, and time to volunteer with an organization that is important to you
Continued education budget: An annual $500 budget to educate yourself and expand your knowledge

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