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LN Media & Sponsorship || Brand Manager

Live Nation Entertainment, New York, NY, USA

Pay: $70,000-$75,000/yr

Job type: Full Time


Company Overview
Live Nation Entertainment is the world’s leading live entertainment company, comprising global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide. Live Nation Concerts promotes more than 50,000 events annually for nearly 7,000 artists in 40+ countries, while Live Nation Media & Sponsorship creates music marketing programs connecting sponsors with the 145 million fans that attend Live Nation Entertainment events each year.

Job Summary
The Brand Manager will lead day‑to‑day relationship management and execution of Live Nation’s strategic marketing partnerships with leading corporate brands, including BACARDÍ Rum, Espolòn, Gin & Juice, L’Oréal, and Ross. The role supports partnership programs across festivals, venues, experiential activations, media and promotions, social marketing, and insights, while maximizing client value and program performance across multiple brand categories.

Key Areas of Focus

Client relationship management and service

Program activation, execution, performance tracking, and strategic analysis

Development and delivery of collaborative client presentations

Financial performance, budget planning, and reporting

Team management and development

Innovation, growth, and partnership expansion

Responsibilities

Represent Live Nation with integrity, respect, inclusivity, collaboration, and professionalism.

Provide professional, responsive service to and communication with clients that exceeds expectations and builds trust.

Support the successful delivery of contractual assets including planning, execution, measurement, and reporting that optimizes client NPS and sponsorship renewals.

Coordinate client status calls and meetings, preparing agendas, distributing pre‑read materials, stewarding discussions, and delivering post‑call notes.

Support planning and execution of key client activations across Live Nation assets such as venues, festivals, promotions, media, hospitality, and content programs.

Ensure accurate, on‑time financial reporting for sponsorship programs by processing invoices, reconciling expenses to budget, managing client billing, and maintaining Salesforce profitability plans.

Gather, analyze, and package key metrics, learnings, and growth opportunities into program recaps that demonstrate delivery of objectives and ROI.

Explore and apply cutting‑edge marketing trends, emerging technologies, and industry best practices to strategically enhance sponsorship programs and foster team‑wide learning and development.

Support department‑wide development initiatives that improve overall team efficiency and effectiveness.

Develop and grow relationships with key Live Nation teams—including Digital and Social Media, Promotions, Talent, Content Production, Legal, Finance, Research—to ensure desired program delivery and results for clients.

Continuously strengthen day‑to‑day client relationships and grow relationships with key client contacts outside the day‑to‑day team to support potential renewal and growth of sponsorship programs.

Qualifications

2–5 years of direct experience in brand or account management, client service, media, entertainment, marketing consulting, or advertising/activation agencies.

Strong project management skills, ability to communicate, prioritize, manage, and organize simultaneous projects and deadlines.

Excellent communication skills—written, verbal, presentation, and visual storytelling.

Proactive, collaborative, and organized working style.

Excellent interpersonal skills for building relationships internally and externally.

Experience with recognizable global brands preferred.

Experience with marketing programs across physical and digital components preferred.

Solutions‑driven with proven ability to think through and solve complex issues.

Knowledge of consumer and market research and ability to integrate sponsorship program recommendations, recaps, and other client‑oriented communications.

Proficiency in enterprise technology platforms including AI, Microsoft Office, Keynote, Salesforce, Slack, Asana, Tableau, or other relevant applications.

Strong passion for branding, marketing, and the music industry, including knowledge of relevant artists and industry trends.

Ability to travel up to 30% of time or more in season, often nights, weekends, and occasionally with short notice.

Benefits & Perks
Our benefits are organized around six pillars:

Health: Medical, vision, dental, and mental health benefits; health care concierge; Flexible or Health Savings Accounts (FSA or HSA).

Personal: Free concert tickets; generous paid time off including holidays, sick time, and personal days.

Wealth: 401(k) program with company match; stock reimbursement program.

Family: New‑parent programs, including caregiver leave, fertility, adoption, foster, or surrogacy support.

Career: Career and skill development programs; tuition reimbursement; student loan repayment.

Other: Volunteer time off; crowdfunding match.

Equal Employment Opportunity
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. Live Nation strongly supports equal employment opportunity for all applicants regardless of age, ancestry, color, religious creed, family and medical care leave, disability, marital status, domestic partner status, medical condition, genetic information, military and veteran status, political affiliation, national origin, citizenship, race, sex, gender, gender identity, gender expression, sexual orientation, intersectionality, or any other basis protected by applicable law. We consider qualified applicants with criminal histories in accordance with the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance, and California Fair Chance Act. We will also make reasonable accommodations for qualified individuals with a disability, including pregnancy, and provide reasonable religious accommodations on a case‑by‑case basis.

Compensation
The expected compensation for this position is $70,000–$75,000 USD. Pay is based on market location, qualifications, skills, and experience.

Hiring Practices
Live Nation will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates via official Live Nation or affiliated brand email domains.

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