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Head of Marketing

nothing else, San Diego, CA, USA

Pay: $100,000-$130,000/yr

Job type: Full Time


Base pay range: $100,000.00/yr - $130,000.00/yr

Job: Head of Growth (e-commerce)

Start Date: ASAP

Hours: 50+/ week

Compensation: $100k-130k ($100k Salary + up to $30k in online revenue-based bonuses)

Who We Are

Nothing Else is a new, revolutionary, sensitive skincare brand built on one idea: preservative‑free skincare.

We make waterless products with radically short ingredient lists. We've been in operation since July 2025 and are already available in 30 stores in San Diego, plus a few more across the country. We’re a fast‑growing startup that thrives on creativity, adaptability, and community connection (www.thenothingelse.com).

About the Role

This is a marketing role. We’re hiring a Head of Growth to build our online presence (primarily TikTok) and increase online sales. You’ll be working directly with the founder in a small, fast‑paced, high‑autonomy team where you own growth end‑to‑end. This role is for an operator who can make decisions, ship consistently, and grow online sales without needing daily direction.

What You’ll Own

End‑to‑end growth across TikTok (primary) and Instagram (secondary)

Driving online sales through content strategy and hands‑on execution

Building and managing an ambassador/creator program

Translating brand POV into repeatable content systems that generate revenue

Full ownership of results. Outcomes, not activity.

What You’ll Actually Do

Concept, create, and ship TikTok & Instagram content weekly

Build repeatable TikTok‑led growth systems so results don’t rely on luck

Spot trends early, test fast, kill what doesn’t work, double down on what does

Translate brand taste into TikTok & Instagram performance and online revenue

Bring ideas proactively

Who This Is For

5+ years of experience growing a DTC or consumer brand, ideally early‑stage

Deep understanding of TikTok, Instagram, and modern content‑led growth

Strong taste; you know what looks right and what doesn’t

Comfortable doing unglamorous work when needed

Can operate without a team and without ego

Cares more about building something good

Who This Is Not For

Not comfortable working in a high‑intensity, fast‑moving environment directly with the founder

Someone who needs heavy structure or daily direction

A pure strategist who doesn’t execute

A paid‑ads‑only marketer

Why This Role Is Different

Direct access to the founder

Real ownership and autonomyA genuinely differentiated product

Opportunity to shape a brand from the inside, early

Compensation

$100,000 base

Up to $30k in bonuses tied to online revenue

Performance upside as the brand scales

Requirements

Please send the following to :

TikTok & Instagram portfolio of accounts or campaigns you personally worked on. Include 3–5 examples with brief context: what was your role, the goal, and the outcome or learnings

Your personal TikTok & Instagram accounts. To show trend awareness and creative taste.

One sentence on how you’ve driven growth (sales, engagement, or audience growth) for a brand or account you owned.

Applications without TikTok work will not be considered.

Thank you, and we look forward to hearing from you!

Seniority level

Director

Employment type

Full‑time

Job function

Marketing and Sales

Retail Health and Personal Care Products

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